學門類別
最新個案
- Leadership Imperatives in an AI World
- Vodafone Idea Merger - Unpacking IS Integration Strategies
- V21 Landmarks Pvt. Ltd: Scaling Newer Heights in Real Estate Entrepreneurship
- Snapchat’s Dilemma: Growth or Financial Sustainability
- Did I Just Cross the Line and Harass a Colleague?
- Predicting the Future Impacts of AI: McLuhan’s Tetrad Framework
- Porsche Drive (A) and (B): Student Spreadsheet
- Porsche Drive (B): Vehicle Subscription Strategy
- TNT Assignment: Financial Ratio Code Cracker
- Winsol: An Opportunity For Solar Expansion
Sears Canada (B)
內容大綱
This is a supplement to 9B13D014.
學習目標
This case is well suited for an undergraduate or MBA class aimed at examining change management processes related to sustainability. It can also be positioned at the beginning of an environmental management course aimed at understanding the basics of sustainability: clarifying the concepts and definitions related to sustainability initiatives, identifying the metrics related to carbon-footprint reduction, coping with the cross-functional nature of sustainability and the marketing green initiatives in the context of a large retailer.