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Women's Community House and Mine101: Is Social Enterprise Worth It?
內容大綱
In May 2013, the director of transitional and community programs at Women’s Community House (WCH) must decide whether to renew the retail lease on WCH’s used-clothing boutique, Mine101. This social enterprise was launched to generate income for WCH’s children’s programming, but lost money in its first two years of operations. The decision to renew the lease begs a larger question: Should Women’s Community House continue to operate Mine101? The director must conduct an analysis of the performance of Mine101 and recommend whether or not to continue operating the social enterprise.
學習目標
This case illustrates the challenges of operating a social enterprise in a medium-sized non-profit organization. It may be used in an undergraduate or MBA course on non-profit management, social innovation or social enterprise. Learning objectives for students include:<ul><li>Describe the unique features of social enterprise and discuss its role as a source of stable funding for non-profit organizations.</li><li>Discuss the risks and benefits of social enterprise for non-profit organizations.</li><li>Analyze the external environment and internal environment of a non-profit organization, including resources, capabilities and core competencies.</li><li>Evaluate the financial results of a social enterprise and make a recommendation on whether or not to continue operating it, while considering return on investment.</ul></li>