學門類別
政大
哈佛
最新個案
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PSI與Baratza的合作模式
位在台中大雅的製造商PSI,在2003年開始與美國咖啡磨豆機品牌Baratza進行合作,雙方所形塑的合作模式讓彼此從競爭市場中脫穎而出。本個案結合經濟學上的競合賽局 (Game Theory),並針對合作中「信任」、「回報」、「原諒」等倫理元素進行分析。