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BYJU’S: In Search of Reviving Reputation among Stakeholders
內容大綱
By August 2023, Byju Raveendran, chief executive officer of Think & Learn Private Limited (doing business as BYJU'S), was facing corporate governance and ethical challenges, resulting in regulatory authorities scrutinizing the company. BYJU'S valuation also declined from a high of $21.2 billion in March 2023 to $5.1 billion by June 2023. Critics accused Raveendran of leveraging aggressive growth strategies, resulting in a decline in the company's performance. And Raveendran was increasingly pressured by stakeholders and critics to step down from BYJU'S board. Should Raveendran step down as chief executive officer? How can he undo the wrongdoing with different stakeholders? What could have driven him to pursue aggressive growth at the cost of ethics and governance?
學習目標
The case is intended for undergraduate- and graduate-level courses on business ethics, entrepreneurship, and corporate governance. After working through the case and assignment questions, students will be able to do the following:<ul><li>Examine if an entrepreneur creates value for society through aggressive growth measures.</li><li>Understand the reasons why an entrepreneur indulges in unethical behaviour.</li><li>Examine ways of reviving lost reputation among stakeholders.</li><li>Critically analyze if an entrepreneur chief executive officer should step down after reputation issues.</li></ul>