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Dune Technologies: An Enchanting Dream or a Dreadful Nightmare?
內容大綱
Mr. Abdul Kasim, managing director of Arar Infra Contracting Co. LLC (Arar), needed to make a decision on the viability of a business proposal to start a new company called Dune Technologies (Dune) under Arar to build smart fire alarm devices using cloud-based technology. Kasim saw the Dune project as a transformative opportunity for Arar to enter a new market with significant growth potential and to get an early-mover advantage in the cloud-based fire safety systems industry. However, project viability and funding of the investment remained unanswered questions, so Kasim prepared a preliminary report on his business idea and presented it to his fellow board members.
學習目標
This case is appropriate for undergraduate or post-graduate programs in project appraisal and financing, new venture finance, business valuation, and financial management to help students understand the process of computing the financial feasibility of a project or proposal. By working through the case and assignment questions, a successful student will be able to do the following:<ul><li>Apply the industry analysis framework to evaluate an investment.</li><li>Evaluate the financial feasibility of the project from the perspective of cash flow estimation.</li><li>Evaluate the value of the investment proposal using capital budgeting techniques.</li><li>Conduct a sensitivity analysis to determine the project feasibility.</li><li>Critically examine the various sources of funding suitable for a new venture.</li></ul>