In March 2005, the president of Digital Extremes in London, Ontario, had just received the latest industry data. The new Xbox 360 was a success and the president knew that Digital Extremes would have to add significant resources and fundamentally change its operations in order to focus on the growing console market rather than on PC gaming. However, given only three months before game development would begin for the next new console, the Playstation 3, the president was unsure of what changes would be possible.
Vithal Kamat, chairman and managing director of Kamat Hotels India Ltd., was a second-generation entrepreneur who has taken the Kamat Hotels brand to new heights. Kamat Hotels included five major verticals, from five-star luxury hotels (The Orchid Ecotels) to economy restaurants (Kamat Restaurants) catering to different customer segments. Kamat had ambitious plans for the expansion of every vertical using alternative growth strategies. However, the recent economic slump had caused a sudden setback due to the fall in average room occupancy and competing room-tariff rates offered by other hotels. In such a tumultuous situation, Kamat planned to use the core competency of The Orchid as an “ecotel,” that is, an environmentally friendly hotel, to go in for corporate branding and leverage its position in the market.<br><br>The case illustrates the challenges faced by Kamat in extending the core competency of The Orchid to its other verticals. The Orchid had performed better than the industry average until 2008, but in 2009 its performance dipped, partly because of the economic recession. This prompted the company board members to decide on extending the core competency of the ecologically sustainable hotel into other verticals. However, this decision had to be considered carefully in light of its impact on The Orchid as well as on the other verticals. What were the challenges that would be faced while extending the core competency of “ecoteling” to the other verticals?
In March 2005, the president of Digital Extremes in London, Ontario, had just received the latest industry data. The new Xbox 360 was a success and the president knew that Digital Extremes would have to add significant resources and fundamentally change its operations in order to focus on the growing console market rather than on PC gaming. However, given only three months before game development would begin for the next new console, the PS3, the president was unsure of what changes would be possible.
The year 2006 marked the beginning of 2b Design, a social business, established in Lebanon, and specialized in creating handmade furniture and decorative pieces. Raja Moubarak and his wife, Benedicte de Blavous, crafted their business venture around a focused social mission namely, preserving disappearing art, architecture and heritage through artistic creations and employing marginalized people particularly the handicapped and the unemployable. By collecting and using wrought iron and wooden pieces, found in scrap yards, from old Lebanese homes dating back to the Ottoman Empire, 2b Design managed to preserve a heritage that was increasingly at risk of extinction while touching and improving troubled lives and maximizing positive environmental impact and externalities through recycling and reusing scrap material. 2b Design's mission was eloquently articulated as to "restore the unseen beauty of the broken." By the broken, it referred to the Middle East's disappearing traditional heritage and to those people whose socioeconomic status or disabilities hindered them from leading a decent life. 2b Design's vision was to replicate the same concept in different countries beyond the borders of Lebanon. The founders were keen on exploring various channels that would gradually scale the impact of their business while meeting the dual challenge of long-term sustainability and transforming lives.
Vithal Kamat (CMD, Kamat Hotels India Ltd.) is a second generation entrepreneur who has taken the Kamat Hotels brand to new heights. A small restaurant chain was transformed into a full-fledged hospitality services group under his leadership. Kamat Hotels (India) Ltd. included five major verticals from five-star luxury hotels (The Orchid Ecotel) to economy restaurants (namely Kamat Restaurants) that catered to the different customer segments. Kamat had ambitious plans for the expansion of every vertical using alternative growth strategies. However, the recent economic slump had caused a sudden setback due to the fall in average room occupancy and competing room-tariff rates offered by other hotels. In such a tumultuous situation, Kamat planned to use the core competency of the hotel as an 'ecotel,' that is, an environment friendly hotel, to go in for corporate branding and lever its position in the market. The case illustrates the challenges faced by Kamat in extending the core competency of 'The Orchid' to its other verticals. The Orchid had performed better than the industry average until 2008. However, in 2009, the performance dipped, partly because of the economic recession. This prompted the board members of the company to decide on extending the core competency of the ecologically sustainable hotel into other verticals. However, this decision had to be considered carefully in the light of its impact on 'The Orchid' as well as on the other verticals. What are the challenges that will be faced while extending the core competency of 'ecoteling' to the other verticals? There were numerous related issues that needed to be addressed strategically as well as tactically, in order to maintain a balance between extending the core competencies across the verticals while extending the brand per se.
Most family businesses do not last for long. Only one third are able to survive the transition from first to second generation. A critical issue in the perpetuation of family businesses is the management of succession. Most successions primarily fail because the first generation founders find it difficult to let go or disengage from the business as they approach the age of retirement. As a result, they fail to prepare the next generation of successors for the leadership role. The founders often fail to plan for succession due to a number of different reasons such as a lack of other interests outside of work, psychological identity with the firm, and fears of aging or death. Due to these reasons, the founder's retirement from the business is frequently portrayed as a negative event. Succession, in turn, is often seen as a phase of crisis and upheaval, which a business must overcome. However, this need not necessarily be the case. Retirement could provide a new, even more exciting, phase of life, while succession could be viewed as a strategic opportunity to revive the business. This case involves an accomplished business leader, B.K. Jhawar (BK), founder of Usha Martin Group (UMG), who successfully managed the twin challenges of retirement and succession. By the time he reached the age of retirement, BK had built up a social venture (KGVK) as his second and endless career option. Before completely disengaging from the business and transitioning to his new role full time, BK prepared the second generation for business leadership and effectively passed on the baton.
This case pertains to one of the most important topics in financial accounting and reporting: revenue recognition. It is intended for use in a required MBA financial accounting course or in an MBA elective course in Financial Reporting and Analysis. The company, Better Buy, Inc., is an electronics retailer selling TVs and other electronic products. The company is a bit unique, however, in that it not only sells major brand TVs, but also TVs under its own brand that carry a one-year warranty for which the retailer-not the manufacturer-is responsible. The company also offers an additional two-year warranty on its TVs that also is the sole responsibility of the retailer. The case asks students to address a number of revenue recognition situations along with the associated expenses. These situations include a product sale where the sales price also includes a warranty provision, a "bundle" of a product sale and an extended warranty sale, and a bundle of a product sale and an extended warranty sale where the company has an agreement to outsource the servicing of its extended warranty service
This case is an updated version of the Knowlton Roberts case series (UVA-OB-0737 and 0738). The case is best used as a vehicle to understand another person's point of view and to see what happens when points of view are misunderstood or misinterpreted. The A case presents a series of situations and interactions that require consideration of why each person acted as they did. The role of untested assumptions and leaps to conclusions also feature prominently in the case.
The case depicts a mission- and values-driven company. It describes the development of the firm over time, its leadership and challenges it faces to sustain its culture.
In their second year, two Mexican HBS MBAs joined forces to start a search fund based in Mexico City. They had raised money to acquire an existing private company in Mexico with an initial enterprise value between $5 million and $15 million. Just seven months after raising the fund, they were about to close a deal on a target company, but the seller wants to renegotiate.
Ramesh Kumar was curious to determine whether consumers were loyal to toothpaste brands. Himalaya Herbal Toothpaste had herbal offerings in the retail and prescription segments, affording him the opportunity to conduct research. Were consumers loyal to a particular brand of toothpaste? Did they remember the functional brand benefits? Were consumers buying brands due to the social benefits reflected in ads? Did consumers continue to buy particular brands without switching? Were consumers interested in herbal toothpastes? How should Himalaya be perceived by consumers? This series of issues presented an opportunity to conceptualize consumer behaviour in the Indian context. <br><br>The concept of product involvement differentiates consumer segments based on the degrees of personal interest expressed by consumers with regard to products and services. High-involvement categories require consumers to be involved in extensive buying behaviour that leads to one or more of the following: risk reduction, enhancement of self-image, and gratification in having achieved an optimal choice after examining the alternatives. Low-involvement categories are those that are bought in a routine manner by consumers, with a lower degree of personal interest. Marketers always face competitive challenges in enhancing the degree of involvement even in low-involvement categories through appropriate branding initiatives, including in the toothpaste category.
In market-leading firms, software development is often undertaken by in-house teams to address specific information systems (IS) needs — in part because nothing that fits specific needs is commercially available. These projects often end up taking longer than planned and exceeding ever-growing budgets.<br><br>In this case, in-house software development of an information system for Canadian Shield Insurance was finally nearing completion (over budget and behind schedule), and the beta-testing phase and some initial training sessions had begun. Not all the first impressions were positive, so when the director became aware of a recently introduced commercial offering that seemed like a very attractive alternative, he faced a dilemma: should he abandon the developed project, which amounted to five years of work and over $1 million, for a different system that might be a better option? The protagonist in the case had done a preliminary functional comparison of the in-house information system and the commercial offering, and he recognized that the new alternative might hold some significant advantages for the firm. The potential negative implications for his career and the careers of the people he worked alongside during the development project caused him to think about whether or not he should be informing others within the firm about the commercial alternative and, if he did, what position he should take.
In market-leading firms, software development was often undertaken by an in-house team to address specific IS needs - in part because nothing that fit these specific needs was commercially available. These projects often ended up taking longer than planned and exceeding ever-growing budgets. In this case, in-house software development was finally nearing completion (over budget and behind schedule) and the beta testing phase, along with some initial 'train-the-trainer' sessions, had begun. Not all the first impressions were positive, so when the director became aware of a recently introduced commercial offering that seemed like a very attractive alternative he faced a dilemma: should he abandon the developed project, which amounted to five years of work and over $1 million for a system that may be a better option? The protagonist in the case had done a preliminary functional comparison of the in-house information system and the commercial offering; he recognized that the new alternative might have held some significant advantages for the firm. The potential negative implications for his career and the careers of the people he worked alongside during the development project caused him to think about whether or not he should be informing others within the firm about the commercial alternative and, if he did, what position he should take.
Kumar was curious to find out whether consumers were really loyal to the brands in the toothpaste category. He was interested in the toothpaste category, and Himalaya had herbal offerings in the retail and prescriptive segments. Were consumers loyal to a particular brand of toothpaste? Did they remember the functional brand benefits? Were consumers buying brands due to the social benefits reflected in the ads? Did consumers continue to buy particular brands without switching, due to inertia? Were consumers interested in herbal offerings? How should Himalaya be perceived by consumers? This medley of issues presented yet another opportunity to an academic to conceptualize consumer behaviour, one that was perhaps unique to the Indian context.<br><br>The concept of product involvement differentiated consumer segments based on the degrees of personal interest expressed by consumers with regard to specific products and services. High-involvement categories required consumers to be involved in extensive buying behavior that led to one or more of the following aspects: risk reduction, enhancement of self-image, and a greater degree of gratification in having achieved an optimal choice after examining the various alternatives in the category. Low-involvement categories were those that were bought in a routine manner by the consumer, with a degree of personal interest that was lower than that associated with the high-involvement categories. Marketers always had to face competitive challenges in enhancing the degree of involvement even in low-involvement categories through appropriate branding initiatives. The toothpaste category was one such category in the Indian context.
This case series outlines the strategic choices facing Jean-Michel Gires, Total E&P France's (TEPF) VP sustainable development, in designing and implementing a community engagement strategy. Case A begins with the approval of a pilot Carbon Capture and Storage (CCS) system at TEPF's Lacq facility in France, and outlines the strategic context for the community engagement process. Case B is positioned three years later as the CCS plant comes online, and Gires looks back at the successes and failures of the completed community engagement strategy. The case includes a range of issues impacting the decision-making context, including: the role of CCS in mitigating climate change; an outline of CCS technology; TEPF's climate change strategy; the history of TEPF's operations in the Lacq gasfield, and interactions with local communities; the E.U. climate change regulatory environment (including carbon pricing and CCS) and CCS regulatory uncertainty in France.
This case series outlines the strategic choices facing Jean-Michel Gires, Total E&P France's (TEPF) VP sustainable development, in designing and implementing a community engagement strategy. Case A begins with the approval of a pilot Carbon Capture and Storage (CCS) system at TEPF's Lacq facility in France, and outlines the strategic context for the community engagement process. Case B is positioned three years later as the CCS plant comes online, and Gires looks back at the successes and failures of the completed community engagement strategy. The case includes a range of issues impacting the decision-making context, including: the role of CCS in mitigating climate change; an outline of CCS technology; TEPF's climate change strategy; the history of TEPF's operations in the Lacq gasfield, and interactions with local communities; the E.U. climate change regulatory environment (including carbon pricing and CCS) and CCS regulatory uncertainty in France.
The growth of companies that facilitate the sales of unregistered stock, such as that granted to employees of successful but long-private companies, has raised a number of questions among regulators, investors, and company founders. This brief vignette sketches out some of the benefits and drawbacks of alternative methods of liquidity.
A recent business graduate decided to contact her former classmates from her value investing course. She emailed them with a proposal to re-evaluate the company they had valued for their final project, National Presto Industries (Presto). Presto was a diversified company operating in three different industries: housewares/small appliances, absorbent products, and defense. The price had dropped about 25 per cent and perhaps it was time to take it off of the group's "watch list," as it might now be undervalued and worth purchasing. Presto was initially brought to the group's attention through a screening process that identified Presto as having a low price to earning value, a high dividend yield, and a small market capitalization. It was unusual in that it was a company that was over 100 years old and operated in stable and unglamorous segments, yet was still considered a growth company. If it was determined that Presto was a good buy, the team also wanted to establish an exit price, but due to a tight concentration of shareholders and low average daily trading volume, the team wondered how this low liquidity would impact the stock's share price.
The case focuses on positioning a new brand, the Tata Nano. The car has been widely publicized as the world's cheapest car at Rs.1 lakh. Students must consider the gap between the ultimate target, the huge emerging middle class of Indian consumers, and the limited capacity and distribution available in choosing a target. They also must select between alternative competitive frames and the various points of difference they highlight. The case unfolds in two stages. The first decision point is in 2009, at the launch of the time of the product launch. The second decision point is 18 months later, after production capacity has increased and some product safety issues have arisen.