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Trapped in the Data-Sharing Dilemma
- 商品編號:SMR747
- 商品分類:Article
- 長度:4頁
- 出版日期:2019-01-25
- 學門:
There are clear benefits for companies allowing website users to login with social media platforms such as Facebook, Twitter, Amazon, and Google. But the ease of user access that social logins make possible comes at a price: The platforms learn a great deal more about users' buying and searching behavior via these agreements - information that could wind up helping the company's competitors (including the platform itself) down the line.