個案總覽

In 2020, the corporate purchasing and sustainability manager at the Plastilene Group (a plastics producer based in Colombia) needed to address a sustainability challenge. In response to media and legislative attacks and consumer behaviour changes regarding the use of plastic products globally, the corporate purchasing and sustainability manager, supported by the company’s chief executive officer, was tasked with leading a strategic renewal in the 62-year-old business group known for its integration of various lines of innovation both inside and outside its organization. The organization’s process of strategic renewal had arisen from the theories of sustainability and the circular economy. How could the company management enhance not only the sustainable innovation strategy within the organization’s structure, but also its spirit of corporate entrepreneurship and innovation?

In 2020, the corporate purchasing and sustainability manager at the Plastilene Group (a plastics producer based in Colombia) needed to address a sustainability challenge. In response to media and legislative attacks and consumer behaviour changes regarding the use of plastic products globally, the corporate purchasing and sustainability manager, supported by the company's chief executive officer, was tasked with leading a strategic renewal in the 62-year-old business group known for its integration of various lines of innovation both inside and outside its organization. The organization's process of strategic renewal had arisen from the theories of sustainability and the circular economy. How could the company management enhance not only the sustainable innovation strategy within the organization's structure, but also its spirit of corporate entrepreneurship and innovation?

In 2017, Dr. Gordon Morewood, chair of anesthesiology at Temple University Health System (Temple Health) in Philadelphia, Pennsylvania, faced a rapidly changing health care environment. Responsible for training anesthesiology residents and for all anesthesiology patient care across Temple Health’s system, Morewood faced rising expectations for improving patient outcomes, patient satisfaction, and financial performance. Communication in health care had long operated in silos, and Morewood knew that significant changes in medical education and a shift toward cross-functional communication in health care were needed. A digital real-time performance feedback application (app) could help with the change process by building a growth feedback culture. The app could also use people analytics to identify the skills, knowledge, and experience most critical to the institution and assess competency development across the organization. The tool could help Morewood achieve the changes needed to meet the expectations in health care. Should he launch the app across the health system? If so, how would he introduce the new feedback culture and its use?

Supplement for product 9B20C018.

In 2017, Dr. Gordon Morewood, chair of anesthesiology at Temple University Health System (Temple Health) in Philadelphia, Pennsylvania, faced a rapidly changing health care environment. Responsible for training anesthesiology residents and for all anesthesiology patient care across Temple Health's system, Morewood faced rising expectations for improving patient outcomes, patient satisfaction, and financial performance. Communication in health care had long operated in silos, and Morewood knew that significant changes in medical education and a shift toward cross-functional communication in health care were needed. A digital real-time performance feedback application (app) could help with the change process by building a growth feedback culture. The app could also use people analytics to identify the skills, knowledge, and experience most critical to the institution and assess competency development across the organization. The tool could help Morewood achieve the changes needed to meet the expectations in health care. Should he launch the app across the health system? If so, how would he introduce the new feedback culture and its use?

Supplement to case W20203