個案總覽

As shown with Psy's hit song, "Gangnam Style," K-Pop (Korean Pop) music has been successful recently, not only in Asia but also in many other countries. K-Pop's current success largely stems from its systematic production system and this new business model has changed the managerial paradigm in the entertainment industry. However, recently, there has been a growing concern that K-Pop may be just a case of short-lived hype, thus it may not have sustained success.

In 2013, the chief executive officer of Porter Airlines, a Toronto-based regional airline, announced an expansion project to expand the airline’s destinations. The project required that Porter Airlines expand its fleet of jets to accommodate longer distances, and that its transport hub, the Billy Bishop Toronto City Airport, be renovated. The airport was governed by a tripartite agreement between the federal government, the City of Toronto, and PortsToronto; any amendments to the agreement required a consensus of the three governing parties. Despite active petitioning, the federal government announced in 2015 it would not support an amendment to the agreement. Should Porter Airlines continue to petition? Or should it consider alternative options to achieve growth?

In 2013, the chief executive officer of Porter Airlines, a Toronto-based regional airline, announced an expansion project to expand the airline's destinations. The project required that Porter Airlines expand its fleet of jets to accommodate longer distances, and that its transport hub, the Billy Bishop Toronto City Airport, be renovated. The airport was governed by a tripartite agreement between the federal government, the City of Toronto, and PortsToronto; any amendments to the agreement required a consensus of the three governing parties. Despite active petitioning, the federal government announced in 2015 it would not support an amendment to the agreement. Should Porter Airlines continue to petition? Or should it consider alternative options to achieve growth?