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  • Online Music Case (A): Napster Faces the Music - Starting a Revolution in the Music Business

    • Soumitra Dutta
    • Patricia Reese
    • 商品編號:INS648
    • 商品分類:Case
    • 長度:12頁
    • 出版日期:2004-01-12
    • 學門:
      • General Management
    The set of three cases Online Music (A), (B) and (C) trace the tumultuous developments in the online media sector since the commercialization of the Internet. Heralded by Napster, Internet-based sharing programs revolutionized the consumption and sharing of music in the late 1990s. Music majors struggled to respond to the technology-driven changes around them. The case series traces the responses of players such as Apple, who introduced a new model in the music business, and ends with a discussion in Case (C) on the lessons for the movie sector from the experience of the music industry.
    詳細資料
  • Online Music Case (B): Whistling a New (i)Tune? - How Apple, Idol and the Labels Are Making New Music Business

    • Soumitra Dutta
    • Patricia Reese
    • 商品編號:INS649
    • 商品分類:Supplement
    • 長度:11頁
    • 出版日期:2004-01-12
    • 學門:
      • General Management
    The set of three cases Online Music (A), (B) and (C) trace the tumultuous developments in the online media sector since the commercialization of the Internet. Heralded by Napster, Internet-based sharing programs revolutionized the consumption and sharing of music in the late 1990s. Music majors struggled to respond to the technology-driven changes around them. The case series traces the responses of players such as Apple, who introduced a new model in the music business, and ends with a discussion in Case (C) on the lessons for the movie sector from the experience of the music industry.
    詳細資料
  • Online Music Case (C): The "Napsterization" of Movies - Take-home Lessons from the Music Industry

    • Soumitra Dutta
    • Patricia Reese
    • 商品編號:INS650
    • 商品分類:Supplement
    • 長度:8頁
    • 出版日期:2004-01-12
    • 學門:
      • General Management
    The set of three cases Online Music (A), (B) and (C) trace the tumultuous developments in the online media sector since the commercialization of the Internet. Heralded by Napster, Internet-based sharing programs revolutionized the consumption and sharing of music in the late 1990s. Music majors struggled to respond to the technology-driven changes around them. The case series traces the responses of players such as Apple, who introduced a new model in the music business, and ends with a discussion in Case (C) on the lessons for the movie sector from the experience of the music industry.
    詳細資料
  • Xerox: Building, Sustaining and Monetizing Knowledge Management (2003)

    • Soumitra Dutta
    • Luk Van Wassenhove
    • Anne-Laure Fayard
    • Patricia Reese
    • 商品編號:INS754
    • 商品分類:Case
    • 長度:18頁
    • 出版日期:2003-01-01
    • 學門:
      • Information Technology
    Xerox has been developing and implementing knowledge management (KM) systems since 1996 and has continued to do so despite the company's hard times and KM's tarnished image following the dotcom bust. Xerox wagered that 'knowledge' was the natural, higher role for 'the document' in the workplace, and the bet is paying off. The case examines four KM projects: Eureka, its first and best knowledge management project; CodeX, the open- source software sharing platform; Angelo, the call-centre solution; and its consultancy, Xerox Connect.
    詳細資料
  • Terra Lycos: Creating a Global and Profitable Integrated Media Company

    • Soumitra Dutta
    • Theodoros Theos Evgeniou
    • Patricia Reese
    • 商品編號:INS931
    • 商品分類:Case
    • 長度:29頁
    • 出版日期:2002-02-17
    • 學門:
      • Information Technology
    This case recounts the strategy of Terra Lycos, an integrated global media company formed by the October 2000 merger of Spain's Terra Networks and US-based Lycos, to achieve profitability and a leading market position. At the time the case was written (November 2001), Terra Lycos trailed its three heavyweight contenders, AOL-Time Warner, Yahoo! and Microsoft/MSN.
    詳細資料
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