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In 2012, the Jamaican economy was in a crisis. It had an estimated debt-to–gross domestic product ratio of 147 per cent. To alleviate the crisis, the Jamaican government signed both an extended fund facility for US$948 million, in 2013, and a precautionary stand-by arrangement for US$1.64 billion, in 2016, with the International Monetary Fund (IMF). As a condition of the IMF loan, the Jamaican government agreed to an economic reform agenda with requirements that included the harmonization of prudential standards across all deposit-taking institutions (DTIs) and consolidated supervision. Consequently, in 2014, the Government of Jamaica passed the Banking Services Act (BSA), which became effective September 30, 2015. Prior to the BSA, the financial services sector was fragmented. Banks and DTIs were regulated by the Bank of Jamaica (BoJ), Jamaica’s central bank; building societies, though supervised by the BoJ, were governed by the Building Societies Act, while credit unions were self-regulated through the Jamaica Co-operative Credit Union League.<br><br>In December 2020, Courtney Campbell was the chief executive officer of the Victoria Mutual Building Society (VMBS), a mutual company (i.e., a company owned by its depositors). He had to decide on the future direction of the company under the new regulations and the pending implementation of new measures. The decision came at a time of great external uncertainty, as COVID-19 was still ravaging the world and there was no vaccine yet approved.

In 2012, the Jamaican economy was in a crisis. It had an estimated debt-to-gross domestic product ratio of 147 per cent. To alleviate the crisis, the Jamaican government signed both an extended fund facility for US$948 million, in 2013, and a precautionary stand-by arrangement for US$1.64 billion, in 2016, with the International Monetary Fund (IMF). As a condition of the IMF loan, the Jamaican government agreed to an economic reform agenda with requirements that included the harmonization of prudential standards across all deposit-taking institutions (DTIs) and consolidated supervision. Consequently, in 2014, the Government of Jamaica passed the Banking Services Act (BSA), which became effective September 30, 2015. Prior to the BSA, the financial services sector was fragmented. Banks and DTIs were regulated by the Bank of Jamaica (BoJ), Jamaica's central bank; building societies, though supervised by the BoJ, were governed by the Building Societies Act, while credit unions were self-regulated through the Jamaica Co-operative Credit Union League.<br><br>In December 2020, Courtney Campbell was the chief executive officer of the Victoria Mutual Building Society (VMBS), a mutual company (i.e., a company owned by its depositors). He had to decide on the future direction of the company under the new regulations and the pending implementation of new measures. The decision came at a time of great external uncertainty, as COVID-19 was still ravaging the world and there was no vaccine yet approved.

The case features Tyrone Wilson, Chief Executive Officer (CEO) and President of iCreate Limited, a creative training institute aimed at offering skills training and work experience to young creatives and talented university students. Since its inception in 2018, iCreate raised equity through listing on the Jamaica Junior Stock Market and had also borrowed funds to finance its operations. It since accumulated huge losses which led its auditors to raise significant doubt on the company's ability to continue as a going concern. In response Wilson proposed a turnaround strategy in which a rights issue would be offered to shareholders to raise additional funds. The proceeds would be used to acquire an outdoor advertising company to improve the iCreate's bottom line. The plan also included restructuring the company into five divisions: Training, Advertising, Media & Entertainment, Tech & E-Commerce and Real Estate. How should Wilson go about convincing the Board to accept the turnaround strategy. Wilson proposed a turnaround strategy centered on restructuring and diversification through acquisition. The acquisition of Visual Vibe.com, a company offering high impact video board advertising in Jamaica, which would be funded by way of a rights issue to iCreate's existing ordinary stockholders. How is he going to convince the Board to accept his proposed turnaround strategy since some were skeptical that the rights issue would not solve the company's problems? Should Wilson convince the board, would he next need to convince shareholders to subscribe to the rights issue?

This teaching case presents a situation confronting Garfield Sinclair, the Managing Director of LIME Jamaica, a telecommunication provider, in March 2011, learning of a possible swap deal between the market leader, Digicel and its closest rival Claro (LIME's two biggest competitors). The unexpected deal threatens to create a new monopoly in the Jamaican telecommunications market. Ironically, LIME held a monopoly position in Jamaica until 2000, when new licenses were offered in the country. Now, LIME's very existence is threatened and Sinclair must decide what to do. This case supports debate on whether the telecommunications industry is a natural monopoly, and can serve as a vehicle that improves students' understanding of the complex interplay among technology, business strategy and the law.

Cable and Wireless, Jamaica (C&WJ) operated in Jamaica under an exclusive license that made it a virtual monopoly. In 1999, the Government of Jamaica decided to renegotiate the license and liberalize the telecommunications industry. Early in the liberalization process, new companies entered the market and C&WJ struggled to cope with the new, competitive dynamics of the market. Although dominant in the landline market, C&WJ found it difficult to compete in the cellular market, lagging behind relatively new entrant Digicel. The recent entry of América Móvil, operating under the brand name Claro, into the market has intensified the competition and is threatening the relegation of C&WJ into third place. In response, C&WJ in 2008 embarked on a new, high-risk transformation strategy that included corporate rebranding and a change of its name to LIME (Landline, Internet, Mobile and Entertainment). This case chronicles the problems faced by LIME in adjusting to a telecommunications industry paradigm.