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Canada Bank Credit Card Co.
- 商品編號：9B04E017
- 商品分類：Case (Field)
- 長度：6頁
- 出版日期：2005-07-03
- 再版日期：2009-09-10
- 學門：
A business consultant at a large bank must determine if a report indicating that more than half the bank's credit card holders are unprofitable is true. This case contains a dataset that enables students to utilize some of the built in data functions in Excel and provides a basis for discussion of data-mining tools, products 7B04E017A and 7B04E017B.