• Katharine Graham: Changing the World

    This case traces the life of Katharine Graham from housewife to publisher of the Washington Post. Born into a family of wealth, Graham described herself as a "doormat wife" after she married Phil Graham and stayed at home to raise their children. His unexpected death thrust her into the role of publisher, a job for which she was ill-prepared. Graham made her mark in history by publishing the Pentagon Papers, which showed the extent to which the government had misled the American people during the Vietnam War, and reporting on the Watergate break-in that eventually forced the resignation of President Richard Nixon. A role model for women and journalists, students will learn how Katharine Graham navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Robert McNamara: Changing the World

    This case traces the life of Robert McNamara from Harvard Business School to Ford Motor Company to the U.S. Department of Defense. McNamara excelled in every job along the way: becoming the youngest-ever professor at Harvard Business School, the first non-family president of Ford, and Secretary of Defense under President John F. Kennedy. He achieved these successes by using quantitative techniques he learned at Harvard to drive goal-oriented efficiency. Unfortunately, his tendency to manage by the numbers had dire consequences when he ran the Vietnam War. Many blame McNamara, who relied on incomplete and inaccurate performance measures, for 58,000 American deaths in a war that the United States ultimately lost. Studying the life choices of Robert McNamara will be a cautionary tale for all leaders and students of business.
    詳細資料
  • Nelson Mandela: Changing the World

    This case traces the rise of Nelson Mandela from his tribal home in South Africa to president of the country. Rejecting expectations that he would be a tribal leader, Mandela instead dedicates his life to fighting Apartheid. After peaceful approaches fail, he joins with others in violent resistance for which he is ultimately jailed. After a widely-covered trial, he spends 27 years in prison. As his celebrity grows, he continues to fight for freedom and, when finally released, becomes president of South Africa. He ushered in a new democratic constitution and worked valiantly to heal the country. Students will learn how Nelson Mandela navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Albert Einstein: Changing the World

    This case traces the rise of Albert Einstein from a small town in Germany to a towering intellectual leader who revolutionized the field of physics. The case describes his early education and his penchant for individual thinking and non-conformity. A committed pacifist, he changed his views during World War II and urged President Roosevelt to build an atomic bomb to defeat Nazi Germany. He then spent the rest of his life advocating nuclear arms control. Students will learn how Albert Einstein navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Ronald Reagan: Changing the World

    This case traces the rise of Ronald Reagan from small town Illinois to two-term president of the United States. An unlikely candidate for the world's most powerful job, the case describes the different roles that Reagan filled over his life: radio announcer, Hollywood actor, labor leader, state governor, and, finally, president. As president, the case describes how Reagan revitalized the U.S. economy, negotiated nuclear arms reductions, and precipitated the end of the Soviet Union and the Cold War. Students will learn how Ronald Reagan navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Steve Jobs: Changing the World

    This case traces the life of Steve Jobs who throughout his career flaunted convention and chose an unusual path to success. The case describes how Jobs, as young man, acquired an appreciation for aesthetics and the liberal arts, but was also quick to recognize and capitalize on new information-technology innovations. The case also describes how his demanding personality and continuing quest for perfection influenced those around him and led to the growth and success of Apple, one of the most valuable companies in history. Students will learn how Steve Jobs navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Henkel: Building a Winning Culture (C)

    This three-page case is the second update to Henkel: Building a Winning Culture (A). In this supplement, dated 2015, managers discuss the problems that are emerging with the company's performance management system and offer several potential solutions that students can discuss and consider.
    詳細資料
  • Margaret Thatcher: Changing the World

    詳細資料
  • John F. Kennedy: Changing the World

    This case traces the rise of John F. Kennedy from a wealthy family in Boston to president of the United States. The case describes how Kennedy, as a young man, lived a privileged life in the shadow of his older brother, Joe. When Joe was killed in World War II, Jack was thrust into politics, first running for a seat in the House of Representatives then as a senator for Massachusetts. As the youngest U.S. president in history, the case chronicles his rise to power, the changes he instituted as president, and his role in defusing the Cuban missile crisis. The case ends with JFK's legacy after he was assassinated at age 46.
    詳細資料
  • P.T. Barnum: Changing the World

    This case describes the life of P.T. Barnum, widely considered to the be the father of modern advertising and marketing. Barnum showed his genius for business early, selling lottery tickets and confections from his father's store. He went on to found a famous museum of curiosities that attracted millions of visitors and the world's most famous circus. The case describes his unconventional business choices driven by his lifelong desire to make people happy. His entertainment was often controversial, however, leading to spirited in-class discussions.
    詳細資料
  • Henkel: Building a Winning Culture (D)

    This three-page case is the third update to Henkel: Building a Winning Culture (A). In this supplement, dated 2021, a new CEO has taken over Henkel and implemented a new strategy. His changes to the original performance management system are presented as a new framework for the company going forward.
    詳細資料
  • Jackie Robinson: Changing the World

    This case traces the rise of Jackie Robinson from the poor streets of Pasadena, California to one of the most famous people in America after he overturned the color barrier in baseball. The case describes how as a youth he excelled at basketball, football, baseball, and tennis. As a minor league baseball player, he was approached by the manager of the Brooklyn Dodgers to step on the field as the first Black player in major league baseball. His bravery and grace in the face of taunts and threats made him an inspiration and role model for millions. Later in life, he became an entrepreneur and social activist. Students will learn how Jackie Robinson navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Leonard Bernstein: Changing the World

    This case traces the rise of Leonard Bernstein from a middle-class family in Boston to the conductor of the New York Philharmonic Orchestra. The case describes how he studied music intensely as a young man and developed mentors to open doors for him. As his fame grew, he wrote widely acclaimed musicals such as West Side Story and introduced classical music to worldwide audiences through his popular television shows. Students will learn how Leonard Bernstein navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Mahatma Gandhi: Changing the World

    This case traces the rise of Mohandas Gandhi from his early days in British-controlled India to the inspirational martyr who, through personal deprivation and leadership, inspired millions and became the catalyst for India to break away from Britain. The case describes how he trained to be a lawyer in Britain and then later dedicated his life to the service of others less fortunate. Students will learn how Mahatma Gandhi became famous as he navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Helen Keller: Changing the World

    詳細資料
  • Ayn Rand: Changing the World

    This case traces the life of Ayn Rand from Russia to Hollywood to New York City. The case describes how Rand fled communist Russia and, in reaction to the deprivations she experienced under communism, developed a philosophy idealizing free will and personal achievement. The case describes how she published her philosophy in popular novels that have sold more than 30 million copies and made her one of the most influential writers of the twentieth century. Students will learn how Ayn Rand navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Bill Wilson: Changing the World

    This case describes the life choices of Bill Wilson, the founder of Alcoholics Anonymous. A young man with tremendous potential, Wilson hit rock bottom as a drunk. An epiphany, coupled with his personal drive, led him to build a worldwide organization that has helped millions of people recover from alcohol addiction. Students will learn how he navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • James Bryant Conant: Changing the World

    This case traces the rise of James Conant from a working-class neighborhood in Boston to president of Harvard University. The case describes how Conant, as a young man interested in chemistry and physics, embarks on studies to build his academic credentials and the pathbreaking changes that he makes to admissions criteria and curriculums while president of Harvard. The case also describes his pivotal role in developing the atomic bomb that ended World War II. Students will learn how James Conant navigated life's choices to leave a lasting impact on the world.
    詳細資料
  • Henry Ford: Changing The World

    詳細資料
  • Marie Curie: Changing the World

    This case describes the rise of Marie Curie from a poor family in Poland to the pinnacle of scientific fame. The case describes how Curie, as a young woman interested in science, found a way to earn a doctorate at the Sorbonne and perform pathbreaking research on radioactive materials that won her two Nobel Prizes. Students will learn how Marie Curie navigated life's choices to leave a lasting impact on the world.
    詳細資料