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Shifting From B2B to B4B Can Build a More Sustainable Business
- 商品編號：SMR960
- 商品分類：Article
- 長度：4頁
- 出版日期：2022-02-13
- 學門：
Reframing your B2B company as a business-for-business company can increase revenues, customer retention, and employee morale. The authors describe how Luker Chocolate of Colombia made this strategic shift and has grown by helping its customers succeed.