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Swissair's Alliances (B)--1991-94
Updates the company's progress in increasing cooperation with its partners in the European Quality Alliance and Global Excellence Alliance. A rewritten version of an earlier supplement. -
Cola Wars Continue: Coke vs. Pepsi in the 1990s
The competition between Coke and Pepsi is a classic corporate battle that began in America at the turn of the century and has expanded into worldwide competitive warfare in the 1990s. This case examines the economics of the soft drink and bottling industries, and describes the history and internationalization of the cola wars. -
Wal-Mart Stores, Inc.
The case 'Wal-Mart Stores, Inc.' focuses on the evolution of Wal-Mart's remarkably successful discount operations and describes the company's more recent attempts to diversify into other businesses. The company has entered the warehouse club industry with its Sam's Clubs and the grocery business with its Supercenters, a combination supermarket and discount store. Wal-Mart experienced a drop in the value of its stock price in early 1993, which it still has not made up. Wal-Mart has advantages over its competitors in areas such as distribution, information technology, and merchandising, to name a few. -
Wal-Mart Stores, Inc., Spreadsheet
Spreadsheet supplement for case 794-024.