Amway Korea Ltd. faces both motivations and challenges as it pursues enhancement of the firm's social responsibility in a multi-level marketing industry. This case asks students to consider whether the firm's social participation can be an effective solution to gain legitimacy and enhance its reputation. Stakeholders and the general public have two different views about the firm's attempts at corporate social responsibility: the window-dressing view (that the firm is making a distrustful attempt to deceive stakeholders) and the value-enhancement view (that the firm is making a genuine investment to improve its responsibility and stakeholder value). Students are also introduced to the concept of creating shared value, which Amway Korea adopts as a strategic initiative in its role as a corporate citizen.
Tin Mining, Inc. was a company located in a developing country called Boldavia mainly dedicated to tin exploitation and production. During its initial thirty-three years of operation (1971-2004), it developed three organizational capabilities (technical, productive, and trust building). The case illustrates three typical characteristics of capabilities: effective solution to complex problems, regular and successful practice, and reliability and development over time. Additionally, it also illustrates the organizational capabilities paradox which emerges during the 2004-2008 period and three of its causes: path dependency (lock in), structural inertia, and the absence of a capability dynamization function. In 2009, Tin Mining, Inc. faced the need to reshape its organizational capabilities, and the arrival of a new president to the company was a propitious moment to analyze this option.
The case focuses on a European private equity form - Ardian - and the process it uses to sell one of its portfolio companies, and the decisions around that sale. Key issues include the choice of an auction or acceptance of a pre-emptive bid, and the role of the portfolio company's management in the process. The case explores the kinds of influence company management can, and should, have in the sale process. The case also explores issues at the PE firm level, including the fact that the firm has recently been spun off out of its large parent financial services firm, and how the GP entity was valued during that spin-out.
The fictitious Lynn Garcia case examines several managerial challenges faced by first-time CEO Lynn Garcia. After graduating from Stanford's GSB, Garcia founded eChange, a self-service coin-counting company that enabled users to convert coins into other forms of currency. As Garcia grew the company, she encountered a variety of difficult situations. Each of the five vignettes highlighted in the case can be solved through a variety of approaches and decisions, with no clear "right" decision. The first vignette examines the many sources of advice available to Garcia, from classmates to friends to professors to professional associations. With so many potential sources of counsel, Garcia must determine the best strategy for seeking guidance. In the second vignette, Garcia must determine how to navigate a tricky telephone conversation with a notoriously tough advisor named Gene Mathews. After proving eChange's concept through an initial set of machines, Garcia began the process of raising capital to scale eChange across the United States. After accepting an offer from Valley Partners, Garcia was thrilled to turn eChange into a national brand. However, during the due diligence process, it became clear that Valley Partners and Garcia were not on the same page, and Garcia must determine what to do. In the final two vignettes, Garcia must determine how to respond to two challenging phone calls. The first is from Zachary Jones at the Federal Reserve, who wanted to better understand eChange's business and its potential to negatively impact the Federal Reserve. The second was from WSCM News reporter Amy Watson, who planned to run a televised story "exposing" eChange machines' inaccuracies, even though her accusations were off base.
In mid-January 2013, the owner of Lake Superior Lodge and its newly appointed manager were meeting to figure out a marketing plan to turn things around at the motel. The owner, who was born and raised in Duluth, Michigan, bought Lake Superior Lodge primarily because of its location. The property sat on the scenic North Shore of Lake Superior between Duluth and Two Harbors. Ten years later, however, the motel had yet to turn a profit. The manager was hired in late 2012 to operate the motel and to increase its profitability. If he could not make this happen, the owner would have no choice but to sell the property and move on.
In an initiative to develop its herbal soap offering and create a repositioning strategy for its soap products, one of the front-runners in the Indian skincare market explored the perception of the brand image, using survey data to compare its own image with those of two of its strongest competitors. The challenge for this brand was to reposition itself and build its equity after taking into consideration the perceptual results of the study and the existing positioning of soap brands.
Sound financial management is the most important element in the viability of any business undertaking, and capital investment decisions are the foundation stone of this process. A company can pursue either an internal, organic approach to its financing options or an external, inorganic approach that uses borrowed funds to make acquisitions it hopes will increase its business. This is the route taken by Bharti Airtel Limited, India’s leading telecommunications giant. Beginning in 2010, it has borrowed heavily on the international market to invest in acquisitions of a 3G licence in India, in Zain Africa and in the broadband wireless access branch of Qualcomm Inc. However, due to many causes — including the effects of the global recession on the industry; the highly competitive Indian telecommunications market; restructuring and disorganization in the firm’s top management; and lack of innovation in offering and delivering new services in India — the company has experienced not the growth it expected from its expansion strategy, but a steady decline in profits. How can the management turn this situation around and regain the company’s position as a leader in the telecommunications market in India and globally?
A stock market analyst was reviewing one of his fund's holdings, Alliance Grain Traders Inc. (AGT). One of the world's largest traders of pulse crops, AGT was in the midst of entering a new line of business and expanding its non-core operations. On one hand, AGT would have been able to use its dominance in pulse trading as an advantage in expanding up the value chain. On the other hand, it was moving into sectors that were already mature and highly competitive. The key question for the analyst was whether he should continue to hold AGT stock given its stated objectives.
On July 16, 2014, the finance manager of the Powertrain Department in the Whitby, Ontario branch of Astra Automotive, a global automotive parts manufacturer, was summoned to a meeting. He had been with the company for 11 years, steadily rising through the ranks because of his analytical capabilities, grasp of business complexities and intense work ethic. He was ambitious and driven to succeed; as a result, he was sometimes perceived as unnecessarily harsh and somewhat disrespectful toward colleagues and those under him when mistakes were made. He had been in his present role for just over a year, and though the company was pleased with his results, they were insistent that he enrol in training to help him better lead his department and staff. Overcome with preparing for a major presentation, he neglected to do so. As a result, he was suspended with pay for one week for allegedly not treating a colleague with respect. Now, his director, the Canadian president of operations and the human resources manager were waiting to give him the bad news: he was being fired.
Madhymam was a Malayalam-language newspaper headquartered in Kerala, India. Launched by a conservative Islamic trust, much of the newspaper's coverage and content were dictated by the trust's conservative values. Though the high quality of Madhymam's content was widely appreciated, this did not translate into the anticipated sales revenues. At least part of this shortfall was because of Madhymam's public image as a pro-Muslim newspaper - an image that the newspaper's management team had been making efforts to shed. Driven by its vision of becoming the largest newspaper in India, the management of Madhymam had been exploring various options to stimulate readership and sales. The task was made more difficult by the trust's exclusionary policies on advertising, stiff competition from major local players, the entry of national players and the proliferation of regional news channels. In light of such challenges, how should Madhymam move forward?
Faced with diminished resources and a need to provide enhanced employee email services, the City of Pittsburgh's Chief Information Officer (CIO) had to navigate a stubborn bureaucracy to achieve his objectives. Using an IT-business alignment strategic approach to decide on a suitable IT solution, the City was able to select and deploy a cloud-based system in an objective and uncontested way. The City employed an Analytic Hierarchy Process prioritization methodology, which used various criteria obtained from the stakeholders to develop a decision-making framework to select the most suitable cloud solution. The case allows a review of best practices in the cloud solution selection process, using theoretical lenses from the fields of IT alignment, decision-making, and stakeholder management. This case study is particularly useful for learning how strategic decisions to adopt IT are made in public organizations.
Oasys Water had developed a proprietary water treatment technology based on an innovative forward osmosis process that could remove dissolved solids from water more effectively and efficiently than existing technologies. As Oasys looked to scale, it was exploring partnerships with various incumbent firms-the most serious were with a set of international oil and gas production companies (IOCs); a global oil and gas (O&G) services provider called National Oilwell Varco (NOV); and Woteer, a Chinese EPC company specializing in industrial water and wastewater systems. Woteer had expressed an interest in gaining exclusive access to Oasys' forward osmosis technology for water treatment applications in China in exchange for an equity investment. Jim Matheson, President and CEO, did not have the luxury of choosing a partner solely on the merits of its strategic value to Oasys. He was forced to evaluate the strategic benefit alongside the likelihood of actually closing a deal, the specific terms of each deal, and especially the speed with which a deal could be closed, given Oasys' pressing financing needs. Should he do a deal with Woteer, and if so, on what terms?
This caselet can be utilized to enhance students' understanding and appreciation of data analytics for fraud detection in financial institutions. It requires a predictive analytic solution, in the form of a time series model, for combating money laundering at a regional bank. The nature of the assignment necessitates effective teamwork on data cleaning and preparation and on modeling/analysis of time series, as well as in presenting key findings. The caselet should be moderated as a small-scale consulting engagement, with the instructor assuming the role of the "client," meeting with the engagement team for regular status updates, and attending to questions the team may have. Ideally, the caselet should run anywhere from one week to a month, depending on how meticulously the instructor will plan to implement the assignment. The caselet comes with an accompanying dataset.
This caselet can be utilized to enhance students' understanding and appreciation of predictive analytics for improving the performance of a call center, using time series forecasting. The nature of the assignment necessitates effective teamwork on data cleaning and preparation, and modeling/analysis of time series, as well as presentation of key findings. The caselet should be moderated as a small-scale consulting engagement, with the instructor assuming the role of the "client," meeting with the engagement team for regular status updates, and attending to questions the team may have. Ideally, the caselet should run anywhere from one week to a month, depending on how meticulously the instructor will plan to implement the assignment. The caselet comes with an accompanying dataset.
This caselet can be utilized to enhance students' understanding and appreciation of data analytics for forecasting incoming medical examination volume by healthcare organizations. It requires a predictive analytic solution in the form of a time series model. The nature of the assignment necessitates effective teamwork on data cleaning, preparation and modeling/analysis of time series, as well as presentation of key findings. The caselet should be moderated as a small-scale consulting engagement, with the instructor assuming the role of the "client," meeting with the engagement team for regular status updates, and attending to questions the team may have. Ideally, the caselet should run anywhere from one week to a month, depending on how meticulously the instructor will plan to implement the assignment. The caselet comes with an accompanying dataset.