The purpose of this article is to describe how innovative organizations work beyond traditional overlays of rules, hierarchy, and process. This cultural context is best described as tribal and can be framed as seven key instincts: ambition, emergent structure, roles and responsibilities, trust, navigation, resolve, and sacrifice. This tribal approach provides a useful framework for organizations seeking to improve their predisposition for discovering extraordinary ideas.

As the digital revolution rages on, every business leader must become technology literate. This guide provides executives with an introduction to the technologies that are transforming our world.

The advent of superior connectivity and integration technologies is paving the way for flexible electronic partnering options. Such flexibility is essential if a company wants to attract a large number of partners (with varying connectivity needs and preferences) to its supply chain network. This article conceptualizes 12 electronic partnering options. It then discusses the various types of sensemaking and conversion challenges that companies encounter in developing this critical electronic business (e-business) capability and proposes a multi-pronged approach to effectively deal with them. This approach involves four distinct but synergistic campaigns of digitization--strategic congruency, organizational design, technology infrastructure, and relational campaigns. The utility of this approach is illustrated by examples of successful business-to-business (B2B) digitization initiatives.