Originally developed for software development, Agile approaches are increasingly adopted by organizations that seek flexibility in the face of rapid change. However, little attention has been paid to the potential negative consequences of the implementation of Agile in large-scale settings. This article presents the results of a multi-site study of a multinational telecom company over five years during its implementation of Agile practices in the context of large-scale software development. The article points to six potential pitfalls of implementing such practices that may negatively influence individual learning, ideation, and exploitation capabilities. It offers advice on how to avoid these consequences in large, established firms.

This article investigates a social media-enabled, customer co-creation project that employs front-end innovation (FEI) at a well-known, large-scale food manufacturer. It sheds light on the role of social media technology in transforming the characteristics of FEI in terms of boundaries and knowledge distance. What type of exploratory or exploitative innovation ideas does a project of this sort enable? How did the project evolve? What lessons can be learned from this project? A longitudinal case study of Barilla was carried out through two rounds of interviews with marketing, business development and innovation, and digital communication managers. The evidence gathered highlights the emergent evolution of this customer co-creation project from an initial stage of idea exploitation to a more complex and fruitful stage in which both exploitation and exploration were simultaneously accomplished.