In March 2023, Fixie Co-Founder and Chief Architect Matt Welsh and co-founders had the kind of meeting no founders want to have. The president of leading artificial intelligence (AI) research and deployment firm OpenAI, which had catapulted into fame with its ChatGPT (Generative Pre-trained Transformer) products, briefs them on a new product that represents an existential threat. OpenAI is launching ChatGPT plugins, which would transform ChatGPT from a base layer tool into a platform, where third-party application developers such as Expedia, InstaCart, or OpenTable could leverage OpenAI's underlying models to build useful applications. This move threatened to derail Fixie's nascent cloud-based platform that leveraged large language models (LLMs) to build and customize conversational AI systems for enterprise. Fixie aspired to be the middleware standard that connected underlying models with AI-facing applications. Now they had to decide if their product was still relevant, whether a pivot was possible, and how to play their next move in the fast-paced Gen AI chess game.
In the spring of 2021, Raymond (Ray) Jefferson applied for a job in President Joseph Biden's administration. Ten years earlier, false allegations were used to force him to resign from his prior U.S. government position as Assistant Secretary of Labor for Veterans' Employment and Training (VETS) in the U.S. Department of Labor (DOL). Two employees had accused him of ethical violations in hiring and procurement decisions, including pressuring subordinates into extending contracts to his alleged personal associates. The DOL Office of the Inspector General (OIG), headed by an interim inspector general, supported their claims. The Deputy Secretary of Labor gave Jefferson four hours to resign or be terminated. Jefferson filed a federal lawsuit against the U.S. government to clear his name, which he pursued for eight years at the expense of his entire life savings. Why, after such a traumatic and debilitating experience, would Jefferson want to pursue a career in public service again? The case explores Jefferson's personal and professional journey from upstate New York to West Point to the Obama administration, and how he faced and addressed adversity at several junctures in his life. The case allows instructors to discuss resilience, career pathways and derailment, leadership style, and the pursuit of passion.
In February 2003, P&G hosted two meetings-one with its largest woman- and minority-owned suppliers and one with its largest non-minority-owned suppliers. Attendees in each meeting heard the same message: P&G was keen to grow its commitment to inclusive supply chains, but felt hamstrung by the limited scale and scope of its existing woman- and minority-owned suppliers. It was up to the attendees to determine how to work together to meet P&G's needs. Otherwise, the consumer packaged goods giant would be forced to look outside its home city of Cincinnati, Ohio, for diverse suppliers at scale. This case tells the story of how Carl Satterwhite, president and co-owner of Infinity Services, a minority-owned furniture installation business, and J. Scott Robertson, president and owner of Globe Business Interiors (GBI), a non-minority-owned office furniture company, responded to P&G's call.
More than one third of Americans were said to suffer some type of behavioral health ailment at some point in their lifetime, with many people requiring chronic therapy or intervention. Despite significant clinical needs, access to reliable treatment has been difficult due to shortage of providers, stigma, and poor reimbursement. Marvin's primary offering was online teletherapy via video chat. They hoped to bring Marvin's solution to a wider audience and thought that the race belonged to the swift. As they considered the market opportunity and the complex landscape of digital mental health, they wondered what to do?
In 2020, Michael Phelps, the most decorated Olympian of all time, with 28 medals in various swimming events, was now retired. As he looked back on his 20+ year athletic career, he considered what had gone into making him the greatest of all time-the highs and lows, successes and struggles. He had lived with mental health issues for much of his life, going public with his struggles in 2015, when he talked about his depression and suicidal thoughts. Mental health was a major focus for Phelps in 2020. He was working on removing the stigma associated with mental health issues, improving access to care, and preventing suicides. But as a professional athlete who was used to the rigor and routine of daily workouts and measurable goals, how could he ensure he was having the greatest possible impact in this new mission?
In 2020, Olympic goal medal winning boxer and former heavyweight world champion Wladimir Klitschko had built himself a "second ring" to continue his career after retiring from professional boxing. He was a hotelier, boxing promoter, author, teacher, speaker, and had built an organization to train businesspeople on his "Challenge Management" philosophy. He believed that any problem could be turned into a challenge to be overcome, and he taught a method based around F.A.C.E.-Focus, Agility, Coordination, and Endurance-to do so. Some major European firms, including SAP and Deutsche Telekom, had begun using Klitschko's methods to train their teams. Given the new realities of the COVID-19 pandemic in 2020, how could Klitschko use his method to help people around the world adapt?
Hoping to get ahead of potential digital disruption at Klöckner & Co. - one of the world's largest steel and metal distributors - CEO Gisbert Rühl set up both kloeckner.i (KCI), an internal transformation arm, and XOM Materials (XOM), an independent industry platform. KCI and XOM sought to digitize the $350 billion materials supply and service chain, and promote greater price transparency and efficiency. However, the materials market traditionally resisted digitalization, making the process longer, harder, and more expensive than expected. As 2020 opened, Rühl and his teams wondered how they could dramatically increase uptake.
The case highlights the challenges and successes LAX CEO Deborah Flint and Board Chair Sean Burton have achieved from Flint's arrival in 2015 to December 2019. It explores issues of leadership and change management in a highly complex environment: LAX Airport. Chair of LAX Board Sean Burton and LAX CEO Deborah Flint have made progress on streamlining and modernizing LAX's complex capital projects ($12 billion worth) while reorganizing and retooling Los Angeles World Airport (LAWA) staff resources, management processes, and revitalizing the LAX guest experience. From 2015-2019, LAX's performance improved, yet many challenges remained, and new ones continued to come to light. In December 2019, as Flint prepared to move onto a new position, Burton and the board are assessing the progress the team has made, and looking to next steps.
In October 2018, Chef Carme Ruscalleda, the most-starred woman chef in the world at the time, closed the doors of her Restaurant Sant Pau (Sant Pau), as she had on almost every night for the past 30 years-this time for the last time. Ruscalleda had opened the restaurant in 1988 with her husband and partner. Sant Pau had a rating of three Michelin stars, the highest rating available to a restaurant through the well-known MICHELIN Guide to fine dining. Her other two restaurants-Sant Pau Tokyo, a sister restaurant in Japan, and Moments, in Barcelona's Mandarin Oriental Hotel-had two Michelin stars each. Many people-from the village and around the world-were sad to see the iconic restaurant close after so many decades. The case describes her approach to cooking, managing teams, dealing with stress, running a family business and constantly reinventing herself.
Dr. Varda Shalev bridges technology and medicine through Maccabitech, a "research and innovation wing" of Israel's Maccabi Healthcare Services (MHS) that partners with research institutions, pharmaceutical companies, and startups. Shalev hopes to scale Maccabitech's efforts through the creation of a platform that will enable external researchers to access MHS data. Yet it is unclear how best to structure the platform and its policies. How can Maccabitech maximize impact while still creating value for MHS? And what risks does Maccabitech need to manage?
Each individual who enters an organization will, at some point, leave. And yet most future leaders spend significantly more effort learning about recruiting than departures, despite the sensitivity and challenges associated with the latter. This note is intended to help address that imbalance. This note provides a roadmap for managers and employees to follow when instituting or facing layoffs. It aims to help managers consider the broader implications that should be taken into account when conducting layoffs, including how to structure and execute them effectively; how to minimize the negative impact on laid-off employees, "surviving" employees, the firm's reputation, and the community; and what alternatives any firm contemplating layoffs should consider.
This case covers formative events and influences in Christine Lagarde's childhood and her trajectory from studying political science and law to heading the world's largest law firm. As she prepares to transition back to practice in 2005, the new Prime Minister of France calls to offer her a ministerial position in the new Cabinet. She has to decide whether she wants to take on a role in the public sector. For coverage of her career from 2005 to 2011, see Christine Lagarde (B): Being a Public Servant (419018). For coverage of her career from 2011 to 2018, see Christine Lagarde (C): Managing the IMF (419019). For comprehensive coverage of her evolution and career, see Christine Lagarde (419016).
This case covers the career of Christine Lagarde from 2005 to 2011 after she joins the French Government. After serving several grueling years as Finance Minister during the financial crisis that started in 2007/2008, she is being considered as the next Managing Director of the International Monetary Fund (IMF). As the first female head of the IMF, she would lead a very complex, 187-member organization typically run by economists. The ability to shape better outcomes to some of the world's thorniest problems appeals to her, but she needs to carefully consider the risks. For coverage of Christine Lagarde's evolution from childhood to 2005, see Christine Lagarde (A): A French Prime Minister Calls (419017). For coverage of her career from 2011 to 2018, see Christine Lagarde (C): Managing the IMF (419019). For comprehensive coverage of her evolution and career, see Christine Lagarde (419016).
This case covers the career of Christine Lagarde from 2011 to 2018 as she takes the helm of a troubled multilateral organization during a time of deepening economic turmoil. As the first female leader of the International Monetary Fund (IMF), and as a non-economist, she overcomes early challenges to gain her footing with the multiple constituencies she must serve. She also focuses the IMF on "macro-critical" issues including gender, socioeconomic inequality, and climate change. In 2016, she is reelected to serve another term as Managing Director and considers how to ensure that the IMF remains relevant. For coverage of her childhood to 2005, see Christine Lagarde (A): A French Prime Minister Calls (419017). For coverage of her career from 2005 to 2011, see Christine Lagarde (B): Being a Public Servant (419018). For comprehensive coverage of her evolution and career, see Christine Lagarde (419016).
The case covers the youth and career trajectory of Christine Lagarde across her time at Baker & McKenzie, as a minister in the government of France and as the head of the International Monetary Fund (IMF). The case highlights the challenges and opportunities she faced during each phase of her career and how she managed them. Lagarde started her career in 1981 as a lawyer at the global law firm Baker & McKenzie, which employed approximately 2,500 lawyers across 35 countries by 1999, when she became the firm's first non-American and female chairman. In 2005, she became France's Minister for Foreign Trade in President Jacques Chirac's administration and was the EU's de facto finance minister when the financial crisis was most acute. In 2011, she was selected to head the IMF. Since 2011, Lagarde worked to build the foundation for the IMF's adaptation to the realities of the 21st century. By 2017, shortly after Lagarde began her second term as the managing director of the IMF, the world faced both opportunities and challenges as a result of the rapidly evolving, hyper-connected global economy, including deeper cross-border integration, the rise of emerging economies, technological change, and growing wealth and income inequality within countries. These interrelated dynamics were playing out alongside heightened anxiety within the populations of some major advanced economies about what these changes meant for them. The concerns manifested themselves in an inward focus, rumblings of protectionism, and questions about the worth of international cooperation and the multilateral system itself. Lagarde believed that the challenges facing the world economy warranted not less but more global cooperation. In this context, she had to determine how the IMF-as the leading advocate of global economic cooperation since its creation-could better demonstrate its effectiveness. She knew that it was a critical moment.
Since its founding in 2004, Facebook has built a phenomenally successful business at global scale to become the fifth most valuable public company in the world. The revelation of Cambridge Analytica events in March 2018, where 78 million users' information was leaked in a 2016 U.S. election cycle, exposed a breach of trust/privacy among its user community. In the past, growth at any costs appeared to be the de facto strategy. Now many voices such as regulators, advertisers, ethicists, shareholders and users argued for a more responsible approach to addressing their concerns. Mark Zuckerberg (CEO/Chair/Founder) and Sheryl Sandberg (COO) mapped out their six-point plan to address this existential threat. Could they continue to grow and rectify the breach of trust/privacy? Did other stakeholders have some greater responsibility too? In addition to issues of privacy and trust, there is a growing chorus of concern about "content moderation"-not for the easy topics like spam or copyright material-but for the hard things revolving around political points of view, hate speech, polarizing perspectives, etc. How will Facebook strike the balance between free speech and corrosive content across billions of users and dozens of languages? Are they the arbiters of truth/censorship in the digital world?
This case profiles the early career choices faced by three McKinsey associates. The A case profiles the dilemma faced by each individual and sets up the class discussion. The B case outlines the choices made by the associates in real life and the consequences of such choices.