• Hakluyt: from Corporate Intelligence to Trusted Advisors

    Established in 1995 by a group of ex-British intelligence officers, Hakluyt & Company (Hakluyt) was a corporate advisory firm that generated insights by leveraging a unique blend of internal expertise and a global network of well-connected individuals. Since 2019, the firm was under the leadership of Varun Chandra, a young and dynamic managing partner who had steered Hakluyt into remarkable growth and heightened ambition. By 2023, Hakluyt had transformed into a 113.1 million pound business, boasting 196 employees spread across 13 strategic international offices. However, this rapid expansion and evolving identity engendered some tension within the firm, particularly as Chandra's tenure as managing partner approached its end. This case study chronicles Hakluyt's transformation from a specialized niche intelligence firm to becoming trusted advisors and details its unique business model, evolution under various leaders, and recruitment and compensation strategies. It also examines the challenges accompanying rapid growth, including implementing leverage, professionalizing operations, addressing long-term equity structures, and preserving the firm's distinct culture.
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  • Levels: The Remote, Asynchronous, Deep Work Management System

    Levels is a highly innovative startup in the health care space. They intend to revolutionize health by linking behavior-eating, exercise, sleeping, etc.-to changes in metabolism. They believe metabolic health can be managed through careful monitoring of changes in variables like blood glucose levels using digital monitors. The company is, however, more interesting for its management model and organization structure. Founded prior to Covid, Levels is a 'native remote' company. All the management processes are designed to function without employees regularly interacting face-to-face. There is a great emphasis on information being prepared to support asynchronously. The company makes extensive use of tools that allow employees to generate effective content. It also practices radical transparency internally and externally, with the vast majority of its strategic documents, research agenda and product development agenda accessible freely to outsiders. Even more interestingly, the work process are designed to maximize employees' opportunity to engage in 'deep work.' Deep work is a concept associated with the writing of Georgetown computer scientist, Cal Newport. It is based on the premise that humans are singularly bad at context shifting and that they require extended period during which they can apply themselves to difficult tasks without interruption or distraction. The Levels management model minimizes the number of meetings (i.e., no more than two a week for most people, many of those optional), real time communities, etc. Levels adherence to a native remote/deep work model provides a fascinating basis for evaluating innovative management structures and the challenges in running a distributed workforce.
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  • Braintrust: The Blockchain-Powered Talent Network

    A San Francisco startup seeks to disrupt the freelancing industry through its user-owned talent network powered by the cryptocurrency, BTRST.
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  • Michael Lomax at UNCF

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  • The Labor Market as COVID Recedes: A Great Resignation or a Great Realization?

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  • Into the Raging Sea: Final Voyage of the SS El Faro

    Captain Michael Davidson of the container ship SS El Faro was determined to make his planned shipping trip on time-but a hurricane was approaching his intended path. To succeed, Davidson and his fellow officers must plot a course to avoid the storm in the face of conflicting weather reports from multiple sources and differing opinions among the officers on what to do. Over the 36-hour voyage, tensions rise as the ships gets closer and closer to the storm. Compounding the challenge, the El Faro was an old ship about to be scrapped. Its owner, TOTE Marine, was in the process of selecting officers to crew its new ships. Davidson and some of his officers were worried that they would soon lose their jobs.
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  • Note on the Future of Work

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  • Rethinking the On-Demand Workforce

    As companies struggle with chronic skills shortages and changing labor demographics, a new generation of talent platforms, offering on-demand access to highly trained workers, has begun to help. These platforms include marketplaces for premium expertise (such as Toptal and Catalant), for freelance workers (Upwork and 99designs), and for crowd­sourcing innovation (Kaggle and InnoCentive). Almost all Fortune 500 firms use such platforms. But most do so in an ad hoc, inefficient way, according to a Harvard Business School/BCG study. Companies need to get much more strategic about their engagement with talent platforms and fully embrace their ability to increase labor force flexibility, speed time to market, and facilitate business model innovation. That will require rewiring policies and processes and redefining working norms. Most important, leaders must inspire the cultural shift needed to realize the platforms' transformative potential.
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  • Wellthy: The Economics of Caring

    In 2014, Lindsay Jurist-Rosner (MBA '09) founded Wellthy, a B2C business that coordinates care for working professionals seeking help to support loved ones with chronic diseases or aging parents. With personal experience as a young professional providing care for her mother, Jurist-Rosner spotted an opportunity, given the long-term demographic trends in the United States. As she raised capital, built out a technology platform and recruited a team of care coordinators, Wellthy's growth remained slow until she piloted a B2B product with the Hearst Company. Jurist-Rosner wondered whether Wellthy should fully pivot from B2C to B2B, how fast she should ramp up the recruitment of care coordinators, and as she looked to raise another round of capital, whether she should position Wellthy as a B Corporation delivering social impact alongside commercial returns.
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  • Managing Blackout at Aluminum Bahrain B.S.C. (Alba) (A)

    The case opens in 2017 as Tim Murray, CEO of Aluminum Bahrain (Alba), the largest single-site aluminum smelter in the world outside China and a major contributor to the Bahraini economy, was contemplating the recovery options as the company was facing the most severe crisis in its history. The case provides background on Alba and chronicles a transformation process implemented by Murray. The company had historically underperformed expectations. It developed a hierarchical, engineering oriented culture. The large workforce, made up of multiple nationalities, exhibited uneven levels of process compliance and personal accountability. Those deficiencies manifested themselves in many ways. Most damaging was a consistently poor record of workplace safety. Alba suffered from a high rate of on-the-job injuries and fatalities. Murray undertook to change the company culture, using safety as the linchpin of a campaign to instill a greater sense of discipline and personal responsibility across all levels of the organization. The case occurs against the backdrop of Alba's largest expansion project to date, which was planned to increase its production capacity by 50%. Just as Alba was reaping the benefits of Murray's campaign, a total blackout at Alba's facilities leads to an explosion that severely damaged its largest production line while Murray is on home leave. As the extent of the damage becomes apparent, the management team begins reverting to old behaviors. The case follows the subsequent series of events as Murray seeks to get control of the situation. Murray has to choose between two options for restoring production: outsourcing the recovery efforts to a credible third party at a very high cost or letting his team take on the task. As he contemplated his options, he dwelled on an overarching question-what was the best mechanism for restoring the damaged production line without undermining the culture he had invested so much in trying to create at Alba?
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  • Managing Blackout at Aluminum Bahrain B.S.C. (Alba) (B)

    The case opens in 2017 as Tim Murray, CEO of Aluminum Bahrain (Alba), the largest single-site aluminum smelter in the world outside China and a major contributor to the Bahraini economy, was contemplating the recovery options as the company was facing the most severe crisis in its history. The case provides background on Alba and chronicles a transformation process implemented by Murray. The company had historically underperformed expectations. It developed a hierarchical, engineering oriented culture. The large workforce, made up of multiple nationalities, exhibited uneven levels of process compliance and personal accountability. Those deficiencies manifested themselves in many ways. Most damaging was a consistently poor record of workplace safety. Alba suffered from a high rate of on-the-job injuries and fatalities. Murray undertook to change the company culture, using safety as the linchpin of a campaign to instill a greater sense of discipline and personal responsibility across all levels of the organization. The case occurs against the backdrop of Alba's largest expansion project to date, which was planned to increase its production capacity by 50%. Just as Alba was reaping the benefits of Murray's campaign, a total blackout at Alba's facilities leads to an explosion that severely damaged its largest production line while Murray is on home leave. As the extent of the damage becomes apparent, the management team begins reverting to old behaviors. The case follows the subsequent series of events as Murray seeks to get control of the situation. Murray has to choose between two options for restoring production: outsourcing the recovery efforts to a credible third party at a very high cost or letting his team take on the task. As he contemplated his options, he dwelled on an overarching question-what was the best mechanism for restoring the damaged production line without undermining the culture he had invested so much in trying to create at Alba?
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  • Away: Scaling a DTC Travel Brand

    Away, a direct-to-consumer, digital native e-commerce seller of travel luggage, is debating how to invest its latest round of venture funding. How quickly could and should Away scale and what were the most promising growth trajectories to maximize its potential? Three decisions face the founders. Should Away continue to invest in driving growth in suitcases and other travel bags or was it time to begin to expand into other adjacent travel categories? How should they use the results of the company's first customer segmentation study to select target segments and quantify their growth aspirations? What were the right distribution strategies moving forward following a series of pilots that included company-owned stores, temporary airport kiosks, and pop-up experiences with retailer partners?
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  • Care Economy in the U.S. (Primer)

    This case describes how caregiving responsibilities influence American employees, firms, and the broader economy. It details how sociodemographic trends in the late 20th century transformed the way that Americans balance their personal and professional lives, analyzing changes such as the evolving role of women in the economy, the rise of non-traditional households, the increasing cost and complexity of healthcare, and the aging and ailing of the U.S. population. The case then reflects on how such changes impact the productivity and profitability of the modern American company. It reviews survey data from employees and employers to understand how caregiving impacts individual careers and firms' profitability. The case concludes by asking readers to "rethink" how care might be provided by employers. It analyzes recent research on the return-on-investment of caregiving benefits, describes ways that firms are expanding their caregiving benefits coverage, and discusses the importance for managers to understand internal "care demographics" and promulgate a culture that supports caregiving.
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  • Shell: A Company of Opportunity?

    The Opportunity Hub was a cloud-based platform that enabled managers to market projects they were working on and associated resourcing needs as 'Opportunity Owners' and employees, or 'Opportunity Seekers', to browse these statements of need and engage when they had interest and availability. The premise was that the commitment would be no more than 20% of an employee's time, and could be much less, but it would be highly transparent. The Opportunity Hub was intended to offer a solution to Shell's business challenge of lacking digital capability. The core objective was to organize and dynamically access internal talent to get work done in a more automated way and at pace.
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  • AT&T, Retraining, and the Workforce of Tomorrow

    By the late 2000s, rapid changes in the telecommunications industry forced AT&T's management team to take on a task that CEO Randall Stephenson called the "biggest logistical challenge" they had ever seen: retraining 100,000 workers by 2020. In 2012, internal company analyses found that AT&T's workforce would lack the skills it needed to fulfill emerging job requirements. AT&T responded by creating "Workforce 2020," a company-wide initiative that sought to address potential skill shortfalls. The initiative aimed to transform AT&T's workforce by implementing multiple changes, such as redesigning job roles, developing new educational curricula with Udacity, and incentivizing employees to retrain themselves for high-demand careers. Some gave high praise to the "Workforce 2020" model, going so far as to call it a new "social contract" between employers and employees. Others worried that the new program was systematically disadvantaging specific groups of workers. In 2018, AT&T rebranded Workforce 2020 to "Future Ready," signaling the company's commitment to retraining its workforce beyond 2020.
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  • The Gig Economy: Leasing Skills to Pay the Bills

    This primer provides a comprehensive exploration into the gig economy and how it is reshaping global business. It shows how the Uber driver, the freelancing programmer in India, and the independent corporate consultant are all different variants of the modern-day gig workers. In doing so, this document addresses the following questions: • What are gigs and who performs them? • What is the size of the gig economy? How big will it get? • What types of gig work are available, and how do they differ from one another? • What are major trends in the gig economy, and how could technology disrupt this space? • What are the key management and legal issues for companies that use gig workers? • What has been the recent legal and regulatory history of the gig economy? • How has the Covid-19 pandemic changed the gig economy?
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  • Managing Talent Pipelines in the Future of Work

    In the face of a rapidly-changing economy, organiztions that wish to compete in the future of work must develop strategies for acquiring, retaining, and developing talent for their organizations. This primer reviews the major trends shaping jobs, workplaces, and worker demographics. It then discusses many of the largest weaknesses in traditional talent management systems. The case then closes by describing how firms can create "talent management pipelines." In this framework, firms' core asset - talent - is subjected to the same quality-management proceudres that revolutionized global supply chain practices in the 20th century.
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  • Demographic Changes for the Future of Work in Japan

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  • Your Workforce Is More Adaptable Than You Think

    In 2018, the Project on Managing the Future of Work at HBS teamed up with the BCG Henderson Institute to survey 6,500 business leaders and 11,000 workers about the various forces reshaping the nature of work. The responses revealed a surprising gap: While the executives were pessimistic about their employees' ability to acquire the capabilities needed to thrive in an era of rapid change, the employees were not. The employees were actually focused on the benefits change would bring and far more eager to learn new skills than their leaders gave them credit for. This gap highlights a vast reserve of talent and energy firms can tap into: their own workers. How can a company do that? By creating a learning culture; engaging employees in the transition instead of shepherding them through it; developing an internal talent pipeline for the entire workforce; and collaborating with outside partners to build the right skills in the labor pools it hires from.
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  • CareerWise Colorado

    CareerWise Colorado (CWC) is an organization that equips high school students with the skills to build successful careers through apprenticeships. Founded in 2016, the young organization has attracted interest from different groups and civic leaders from across the U.S., some of whom want to replicate CWC's model, and others who want CWC to bring and then operate its program in their localities. Noel Ginsburg, CWC's founder and CEO, and Ashley Carter, COO, now have to decide how, when, and where to grow CWC. They both believe in CWC's apprenticeship model's widespread applicability, but so far it is still a relatively small-with just over 200 active apprentices spread across two cohorts; all of whom live in Colorado-and unproven entity. As of late 2018, no apprentices had yet completed the three year program. They did not want to scale the program too soon, but Ginsburg and Carter also did not want to miss out on the attractive opportunities being presented to them. How should they scale this organization?
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