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Springy Fields: An Entrepreneur's Dilemma
This case highlights entrepreneur Tom Wilson's dilemma: he must decide how to expand Springy Fields, his adult sport and recreation business. After the economic aftermath of 9/11 cost Tom his structural engineering job, he decided to turn his side business of running a spring and summer Ultimate Frisbee league into his full-time job. Over time, Tom's league grew substantially and he expanded into beach volleyball, soccer, flag football, and dodge ball. The Internet helped Tom remove the biggest expansion roadblock: the time required to complete administrative and customer-service tasks. Without the Internet, Tom doubted he could have achieved a fraction of the success he enjoyed between 2002 and 2010. Heading into the 2010 season, Tom realized he had plateaued and needed a new growth strategy. Each of the numerous options for expansion had its own unique set of financial risks and lifestyle implications. The case examines the myriad issues associated with developing a growth strategy that meets Tom's financial and lifestyle goals. -
Governance in Times of Crisis (A)
A newly minted MBA joins a volunteer non-profit board. Shortly after joining the board the organization experiences significant cash flow challenges. In the process of resolving this problem, much deeper issues are exposed, including long-time neglect of fiduciary responsibilities by prior and current board members, lack of basic financial and human resource controls, problems with reputation and image in the community, alienation of funders, and an executive director (ED) who tries her best to hide her performance issues from the board. The board must decide if they can continue operations and reorganize to address these weaknesses or if the agency should be closed.