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Seeing Sooner: How to Scan for Weak Signals from the Periphery
In a highly-connected world, signals from the periphery of our environment are initially difficult to capture, but they can be vital early warning signs of both threats and opportunities. Unfortunately, most of us are 'passive scanners' of our environment, say the authors: we wait for information to reach us, and deal with it as it arrives. The danger in this practice is that it is all-too easy to miss unexpected and unfamiliar weak signals on the periphery - that blurry zone at the edge of our vision, where not many people or firms focus their attention. The authors provide four guidelines for addressing the periphery of your organization.