• Maersk’s Sailing Routes: Reroute, Reorganize, or Relax

    A.P. Møller – Mærsk A/S (Maersk) dominated the shipping business as the world’s second-largest container shipping company in terms of fleet size and capacity of handling cargo. In December 2023, Houthi attacks on various Maersk vessels passing through the Red Sea interrupted supply chains from Asia to Europe. One Maersk vessel was hit by a missile while travelling from Salalah, Oman to Jeddah, Saudi Arabia. Maersk temporarily halted all its container shipments via the Red Sea route. One week after resuming travel, a second Maersk vessel was hit. Container ship operations in the Red Sea were again forced to stop. The US Central Command and other co-operative groups such as the Combined Maritime Forces intervened to help normalize the unrest created by Houthi rebels but their efforts had little impact. Maersk’s share price fell by almost 5 per cent in December 2023. Maersk was wondering how to resolve its situation and move forward. Should it evaluate alternative routes or transportation modes to continue providing seamless shipping services to its clients? Should Maersk continue or enhance its recently implemented policies for transit disruption fees? Or should Maersk follow a demand-driven route, in addition to the disruption fees, to maintain vessel and crew safety?
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  • Silicon Valley Bank: Victim of Risk, Regulation, or Governance?

    By 2023, Silicon Valley Bank (SVB) in Santa Clara, California, had been successfully providing financial services to venture capitalists and private equity firms for 40 years. The bank, which catered to clients from the innovation and technology sectors, ran into problems and was taken over by the Federal Deposit Insurance Corporation (FDIC) on March 10, 2023, becoming the second largest US bank to fail after Washington Mutual collapsed in 2008. The US Federal Reserve System (FRS), while being criticized for having lax standards that contributed to the catastrophe, maintained that it had provided several warnings. The United States Senate Banking Committee planned to organize a formal congressional hearing to investigate the nature of SVB’s failures and flaws and to question the FRS and evaluate the regulator’s response to the same. Everyone involved was shocked by the collapse of a large bank like SVB. Was it an erroneous business model that concentrated on sector-specific clients that had led to SVB’s downfall? Or was the failure due to lax banking rules? Could a poor regulatory environment be held responsible? Another possibility was that SVB’s weak risk management oversights and controls could be blamed. What could SVB have done to avoid the disaster? What lessons could the banking sector learn to avoid such collapses in the future?
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  • Facebook to Meta: Trouble in the Transformation

    Facebook Inc. (Facebook) rebranded to Meta Platforms Inc. (Meta) in October 2021, intending to break into the virtual world of immersive technologies. However, Meta soon found itself in trouble after an eventful year in the virtual reality industry. The number of Meta users was declining, and first-time Meta users were not coming back. Users were complaining about underdeveloped graphics, programming troubles, instability, and overall poor user experience. Meta’s struggle with technological glitches, disengaged users, and an unclear vision resulted in a sharp decline in its financial performance. The company was also attracting negative comments on social media platforms. What should Meta do moving forward? Should it continue spending on innovative technology and hiring additional talent, return to its roots as a social media platform (Facebook), or consider its competitive advantage via collaboration?
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  • Facebook's Predicaments: Incidental, Inadvertent, or Intentional?

    By October 2021, the US social media giant Facebook Inc. had been dominating the social media market globally with the highest number of active users. It owned four of the biggest social media platforms—Facebook, WhatsApp, Messenger, and Instagram. However, the company’s history was marked by controversies ranging from ethical matters to social issues. The various crises it had faced to date included thousands of internal documents leaked by whistle-blower Frances Haugen, public criticism by former director Tim Kandell, and data breaches by Cambridge Analytica. These crises were symbolic of the anguish that various stakeholders were feeling. In the aftermath of these events, Facebook Inc. had to contemplate various key questions. Were the controversies destructive to the company, or were they adding value to its growth? Had the company taken the right actions to address its issues, or could it do more to make amends? How could the company prevent the recurrence of such situations in the future?
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