Given the continued risks to public health during the COVID-19 pandemic, boosting a company's risk-to-value proposition is both a financial and moral imperative. Companies that establish reputations for having safer locations will be rewarded by risk-averse clients. Leaders should keep in mind that the effectiveness of potential interventions will vary depending on their business's type of location.

The COVID-19 lockdowns have underscored the degree to which some people are better able than others to work from home based on their occupations, home situations, or other factors. Likewise, some countries are in a better position than others to thrive under social distancing. Understanding how a country's mix of occupations, technology infrastructure, and demographics affect people's ability to work from home can help government and business leaders prepare for future disruptions.