Hewlett-Packard (HP) has been a 75-year-old technology leader with operations across 170 countries and an employee strength of over 3,20,000 employees. In 2013, HP launched Actionable Analytics Services (HAVEn) a Big Data analytics platform, leveraging the capabilities of Hadoop, Autonomy, Vertica, Enterprise Security, and n applications. HP enterprise wanted to mobilize the prospective and existing customer base to embrace the HAVEn offering. Historically, large organizations had a fair coverage and influence on the entire sales cycle with them driving need identification all the way through to influencing the purchase decision and purchase. However, recent studies started showing that this was changing, and nearly 70% of the purchase decision was made before engaging a sales representative independent of the offering. The HAVEn team was aware of this shift in trend, and for an enterprise class product, with high initial investment needs and relatively new outlook to how businesses could extract value; the need to influence sales cycle right from stage-one to drive adoption was an important task. Pramod Singh, Director of HP digital analytics and Ayush Jain, manager of HP social media analytics were approached by the HAVEn team to help them identify the most relevant influencers in the Big Data space and help device a strategy of engagement with the same. Topic relevant influencer identification was tough considering the volume, velocity, and complexity of social media content. Quantifying the influence of the brands, thereby enabling comparison and competitive benchmarking was even more difficult. The problem of firstly defining influence, and then identifying influencers relevant to a topic of interest, in real time, using a data source that was high volume, high velocity with little or no structure, was a challenge that enticed Pramod and Ayush to group their best talent pool together.

The Akshaya Patra Foundation (TAPF) was founded in 2000 in Bangalore to provide free mid-day meals to the students of government schools. TAPF's kitchen in Vasanthapura provided meals to 650 schools in and around Bangalore benefitting 87,045 children. In 2014, TAPF provided meals to 1.4 million students and by 2020 they wanted to reach out to 5 million students. This massive expansion needs to be achieved without compromising the quality of food provided and simultaneously ensuring that all the key performance indicators such as time of delivery and temperature of food at the time of delivery are maintained as per the specifications. Muralidhar, the head of quality at TAPF along with his team have implemented several quality improvement projects. However, massive expansion plan by TAPF posed a greater challenge to Muralidhar. One of the critical to quality metric in TAPF is the "cooking-to-consumption time'', which should ideally be less than 6 hours. As the number of children to be fed increases, the cooking-to-consumption time is likely to increase. Muralidhar is contemplating use of lean and Six Sigma concepts to ensure that the cooking-to-consumption time is kept within the allowable time limit.