• Bank Vozrozhdeniye (V.Bank) (C)

    This case builds upon Bank Vozrozhdeniye (V.Bank) (A) and (B), bringing the subject up to the year 2012. The (C) case again encourages students to balance economic and political risks against the likely increase in future profitability.
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  • St. Mary Maternity Hospital: Introduction to SPSS and Statistical Analysis - Student Spreadsheet

    Student spreadsheet for product 9B12E009.
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  • Willful Blindness: When a Leader Turns a Blind Eye

    From the financial crisis to recent environmental disasters, willful blindness is a widespread problem with systemic and cultural causes. In charting the phenomenon, this article begins by examining power. Leaders often inhabit a “bubble” of power and, when confronted by risky situations, think in abstract terms and demonstrate a level of self-certainty that is removed from reality. Money exacerbates power and leads to decisions that are concerned only with profit, which can lead to reckless outsourcing and lack of accountability. Employees would often rather be wrong than alone, and they fear retribution if they articulate problems to their leaders. Many employees, in fact, do not believe executives who claim that they want to hear the bad news along with the good. As this article reveals, groupthink can be a barrier to progress and the greatest single cause of willful blindness may be the most basic — to build a sense of self-worth, leaders are often surrounded by people and data that confirm their beliefs.
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  • Pursuing Cadbury (A)

    Keith Palmerston, managing director at PKG Capital, is thinking about what to do with his firm’s holdings in Kraft Foods. In early 2010, Kraft, primarily a grocery products firm, is trying to acquire Cadbury, a well-known U.K.-based chocolate manufacturer. Palmerston is trying to determine if Cadbury is a good fit for Kraft’s operations and if the transaction will generate value for shareholders. This case can be used in a strategy course as part of a negotiations module for strategic analysis, and to discuss the topic of valuation.
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  • Pursuing Cadbury (B)

    This case is a supplement to Pursuing Cadbury (A).
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  • Lehman Brothers' Fall

    This case describes the financial undertakings of Lehman Brothers Inc., which was once the fourth-largest investment bank in the world. On September 15, 2008, less than a year after the bank presented its largest profit ever, the world watched its decline. In terms of size of assets, Lehman is considered the largest bankruptcy in history, with assets totaling US$639 billion and liabilities of US$613 billion. The U.S. credit crisis had uprooted the strength of Wall Street, with Lehman announcing a petition it filed under Chapter 11 of the U.S. Bankruptcy Code. The bankruptcy raised some interesting questions, the biggest among them being: How could a large company such as Lehman, with a record of reporting huge profits, become so helpless that it had to file for bankruptcy?<br><br><br><br>Undoubtedly, the financial scenario in the United States had become dire, especially for those companies involved in mortgage banking. Lehman had some additional drawbacks. This case deals with a couple of these problems, one of them being the accountancy of its Repo 105 transactions. The modus operandi of the company has been unveiled to show how it managed to hide its true financial state through gaps in the financial reporting system and remain clean-handed for years.
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  • Michelle Rhee and the Washington D.C. Public Schools

    The case opens in 2007, when the Washington, D.C. public school system was failing. Parents, politicians, labor unions and activists all agreed that reform was necessary due to abysmal student test scores, attendance records and safety concerns. But stakeholders disagreed sharply on how to achieve their shared goal of providing a good education to the city's children. Reformers wanted to close failing schools, parents wanted to choose where their children attended school, and the teachers' union wanted more compensation for teachers. Michelle Rhee, a former teacher and "outsider," was hired by Mayor Adrian Fenty to institute sweeping and speedy reforms. As Chancellor, Rhee came under fire by teachers and their union, parents and the public for her swift move to close underperforming schools and, controversially, to fire teachers rated as "ineffective" by IMPACT, a value-added evaluation system designed to isolate each teacher's unique contribution to their student's educational achievement based on student test scores. The case discusses the steps Rhee took to reform the D.C. public schools and the support and opposition she encountered along the way, culminating with her November 2010 resignation. HKS Case Number 1957.0.
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  • Netflix Inc.: Streaming Away from DVDs

    This case examines two of the leading video rental services in the United States, Blockbuster and Netflix, and how each adapted to changing technology and market forces. At the end of the case, Blockbuster has declared bankruptcy and Netflix has seen its first decline in subscribers since its founding in 1997. Netflix also faces a number of new threats, including illegal file sharing, rental kiosks and new low cost video-on-demand (VOD) services. Netflix responds to these threats by announcing that it will split the company in two. Netflix will focus exclusively on streaming content, while a new subsidiary called Qwikster will be restricted to providing DVDs by mail. Customers overwhelmingly react negatively to the announcement, and Netflix's stock price plunges by more than 50 per cent.
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  • Family Business Succession in Asia

    The Wang Group was created by Alfred Wang in Hong Kong after fleeing China during the turbulence that marked the beginning of the communist regime. After successfully building up the diversified trading business and expanding to various other Asian countries, in 1995, the business was taken over by his second son, Charles Wang, a charismatic leader. Charles wished to create a more sustainable family business, tuned in to today's global trends, and run by non-family members. To this end, Charles hired an outside CEO to implement his vision after implementing a far-reaching corporate change program. The global economic crisis that started in 2008, however, caught the company halfway through the reorganization, and brought losses and the departure of the newly hired CEO. Charles Wang had no other option than to again take up the top job himself, and had to reconsider the path towards a sustainable future for the family firm.
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  • Itau Unibanco (A): The Merger Process

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  • Itau Unibanco (B): The Merger Outcome

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  • Renesas Electronics and the Automotive Microcontroller Supply Chain (A)

    The magnitude 9.0 earthquake that struck Japan in March, 2011 caused extensive damage to Renesas Electronics wafer fabrication facility, a critical link in the global automotive supply chain. Many OEMs sole-sourced customized microprocessors from the fab so its shutdown forced the "Big Three" of Detroit and Japan to shutdown production as well. Data from two automotive customers in particular, allowing the instructor to look at issues of delayed differentiation, sole-sourcing decisions, and/or Renesas' market position as a producer of low-volume customized components, in the context of supply chain disaster recovery. The two OEM's had different strategies with respect to cross-utilization of components between product lines. Therefore, a simple numerical assignment will show students the power of delayed differentiation in components. The OEM with higher cross-utilization (lower customization of components between product lines) had more flexibility in which vehicles they stopped producing during the shortage. Similarly, students can look at the impact of delayed differentiation at the product level by looking at the production process within the fab itself. Here Renesas's customization causes early differentiation. Again numbers are provided to work examples. Finally, broader questions around the viability of Renesas's market position can be discussed. How should they respond to the disaster in the short term? How can they assure customers they can handle future disruptions differently? And from the OEMs' perspective, do they need to change their product design to allow for the incorporation of alternative parts? Such parts have downsides of their own. The findings in the two numerical examples can be used to drive this discussion, or a general strategy framework may be applied.
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  • Novozymes: Cracking the Emerging Markets Code

    In 2011, the management of Novozymes, the industrial enzymes leader, reflected on the viability of their positioning in the fast growing, yet increasingly competitive Chinese market. Novozymes, a technological innovation pioneer, was prominent in China's premium enzyme markets, but felt pressure from local low-cost rivals in volume-driven, commoditized segments. How should Novozymes relate to local competitors? By competing on technological innovation only in high-margin verticals? Or through a separate subsidiary with a new low-cost business model for commoditized verticals?
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  • Transforming ICRISAT: The Leadership of Dr. William Dar

    The case focuses on an agricultural institute, the International Crops Research Institute for the Semi-arid Tropics (ICRISAT), part of an international agricultural research consortium. Since its inception in 1972, ICRISAT had been a premier agricultural research institute with substiantial international and Indian funding. However, mismanagement and lack of initiative of senior leadership had resulted in multiple crises in organizational functioning and reduced funding by donors. In addition, ICRISAT had to cope with an unfortunate series of leadership changes. In the midst of the decline in staff morale and other daunting challenges, Dr. William Dar joined the institute as the director general. The case describes the various issues faced by Philippine-born Dar when he took over. It also discusses his previous stints in various roles and the style of leadership he displayed during those tenures. The case concludes by presenting the problem of revival of ICRISAT, including reinforcing its research focus.
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  • Portland Trail Blazers, Spreadsheet Supplement

    Spreadsheet Supplement for case UV2971
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  • The Virginia Carlton - Taylor Haydon

    With the final paper of the semester now submitted, there was only one remaining obstacle for Taylor Hayden before departing the following afternoon for an exciting and challenging summer internship with a strategic consulting firm in Washington, DC: a meeting with Hunter Morgan. Morgan was the final prospect interested in subletting Hayden's bedroom in the Virginia Carlton for the summer. All other inquiries had led to dead ends. If Morgan did not agree to sublet the bedroom, Hayden would have to absorb the full cost of the bedroom expenses for the summer-an unpleasant outcome, but one with which Hayden was reconciled. This case and its companion case, "The Virginia Carlton-Hunter Morgan" (UVA-QA-0782), describe a predominantly distributive bargaining situation to which additional issues can be added for the mutual benefit of both parties.
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  • Google Energy Shifts into Renewables

    Google has been widely criticized for its data center energy usage. Google Energy, a recently created subsidiary, has successfully responded to this criticism but must now formulate an expansion strategy. If successful, the expansion is expected to strengthen Google's image as an industry leader in energy procurement, provide strong financial returns, and create a lucrative new market. However, this initiative has high risks. The team must evaluate: Were its current efforts enough, or were they just the baseline? How far should Google go to address the environmental impacts of its operations? This case was written under the supervision of Professor Andrew Hoffman by graduate students Benjamin Bunker, Jennifer Foster, Jason Levine, Rodrigo Sanchez, Gaurang Sethi, and Geroge Tan.
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  • BP: Beyond Petroleum?

    British Petroleum (BP), one of the world's largest oil companies, had spent over $200 million rebranding itself as environmentally responsible, with the tagline "Beyond Petroleum." However, after the catastrophic 2010 Gulf of Mexico Oil Spill, the company's name seemed to be permanently tarnished. Through a deep dive into all events of the spill, this case study asks students to determine: what should BP do now? Newly appointed CEO Bob Dudley inherited a company that faced billions of dollars in damages, a furious public, and an irate US government. The "Beyond Petroleum" campaign that was successfully undertaken in 2000 was now the focus of derision and disbelief. As CEO, Dudley must repair the company's image, re-establish some level of trust with government, and convince investors that BP will return to profitability.This case was written by MBA candidates Jonathan Huynh, Jacob Kapitan, Satish Katpally, Ben Pierce, and Ben Pierson, under the supervision of Professor Andrew Hoffman.
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  • Collision Course: Selling European High Performance Motorcycles in Japan

    In 2006, the Japan subsidiary of Tommasi Motorcycles, an Italian manufacturer of high-end motorcycles, was implementing a new customer data application to help its motorcycle dealerships increase the effectiveness of their sales and marketing activities. Horizon LLP, a consulting firm, was Tommasi's global implementation partner for the application. To identify any dealer concerns regarding the new system, Tommasi Japan had brought in additional consultants from Horizon to conduct a series of interviews with the dealers. As the consultants soon discovered, the dealers' concerns with Tomassi went far beyond the new application. An unannounced visit by an influential dealer set all the players on a collision course, and soon exposed their widely differing views and a number of fundamental problems in the relationship between Tommasi Motorcycles Japan and its dealer network.The case begins with a series of separate dialogues involving the director of sales and marketing, Nobu Katoh; the expat president of Tommasi Motorcycles Japan, Fambio Bonardi; Koji Saito, an influential owner of multiple dealerships; and two consultants from Horizon, both of whom are non-Japanese. When they meet in the board room of Tommasi Motorcycles Japan, the ensuing conversation reveals a number of issues: opportunistic behaviour by the bilingual Katoh, who plays the role of translator - and also gatekeeper - between the dealers and Tommasi's Japanese National Office by limiting, filtering and shaping communications in both directions; a limited understanding of local market conditions by expat Tommasi management who rotate in and out of their positions every three years; frustration on the part of business-savvy dealers; and naiveté on the part of the consultants, who did not see the social hierarchies at work, nor realize that their cultural and language fluency, which had in past projects always been an asset, could also be a threat.
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  • Mekanism: Engineering Viral Marketing

    The Mekanism case introduces students to a digital media production company specialized in creating viral marketing campaigns for advertising agencies and their clients (e.g., Microsoft, AXE, eBay, Toyota, etc.). Mekanism has grown tremendously from 2007 to 2010 in part due to the rise of viral marketing as a promising promotion tool for advertisers to reach and engage with consumers cheaply and quickly via word-of-mouth. Mekanism's president is contemplating expanding its services to other advertising content and media (e.g., televison, print, online) in effect becoming a full-service ad agency. This case is intended to discuss whether Mekanism should 'evolve' into an ad agency or keep focused on producing and distributing viral marketing content.
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