• LumiSmart (A): Answering the Call for Negawatts

    The president and chief executive officer (CEO) of an established Toronto-based boutique consulting firm is in the process of expanding his company’s core competency from the largely mature tech sector to the new and rapidly growing field of clean technology. During this time, the CEO is introduced to an inventor and an entrepreneur who have developed a waveform technology that they claim will instantaneously reduce electricity consumption by 30 per cent or more, when applied to a fluorescent lighting ballast. The two of them present the CEO and his partners with a rough prototype, a handful of patents on the verge of expiring, and mere verbal confirmation that the technology can be proven and certified. The CEO is intrigued by the potential of this radical new technology and must decide whether he and his firm will back the partners.
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  • LumiSmart (B): Answering the Call for Negawatts

    This supplement to LumiSmart (A): Answering the Call for Negawatts explores how the development of the clean technology might be financed.
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  • Business Process Outsourcing at Apollo Health Street

    The managing director of Apollo Health Street (AHS), a health care business process outsourcing (BPO) company headquartered in Pennsylvania, United States, was pondering two dilemmas: achieving short-term growth for his company, and finding new ways to compete in a changing industry. AHS was itself a subsidiary of Apollo Health Enterprises Ltd., an integrated health care company located in Hyderabad, India. AHS had been growing at an 80 per cent compound annual growth rate since 2005 and aimed to reach $100 million in sales by March 2010. Its target was to increase annual sales to $500 million within three years in a highly competitive space, which if successful would move AHS into the top three BPO companies in the health care sector. How should it secure short-term growth? The second dilemma was how to plan for the future. Industry analysts had predicted that over the next five to ten years, health care BPO would become unrecognizable from its current form. The managing director believed that although scaling up would strengthen the company’s position for the short term, the company should also be looking for solutions to stay relevant to the customer. How should AHS influence the shape of health care BPO in the future? What new ways of competing could the company pursue?
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  • An Overview of Risk and Risk Management

    This note was developed to summarize how some managers and firms are approaching risk management, and to provide a risk assessment tool that can be used to complement current risk management frameworks. Leaders are compensated and operate in conditions of risk. The risk assessment tool is based on: identification, information, interests, incentives, and infrastructure.<br><br>The note was developed to provide participants with an integrated framework to identify and manage risk. It clearly shows that risk is endemic to business activities but needs to be managed in a strategic manner. It also points out that risk management has strategic, operational, and tactical dimensions and is much broader than the volatility dimensions of risk stressed in financial management.
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  • Sovereign Wealth Funds: Barbarians at the Gate or White Knights of Globalization?

    No abstract available.
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  • McKesson

    McKesson, a large, diversified drug distribution and health care IT company, is considering development of new business offerings to help private practice physicians remain independent. The company, with $122 billion in 2010 revenues, just made its first foray into health care services with the acquisition of U.S. Oncology, an integrated cancer care company, whose expertise it could leverage in offerings catered to other physician specialties. With a vast portfolio of products and services serving a wide spectrum of health care stakeholders, McKesson appears uniquely positioned to understand and capitalize on the needs of health care businesses. With the recent passage of health care reform adding to the pressures already squeezing the health care industry-including new payment models requiring significant coordination and IT capabilities-independent physicians are migrating in droves to large health care organizations, abandoning the private practice model. McKesson could potentially provide them with an alternative. McKesson is an exceedingly large company with somewhat autonomous business units, making the prospect of collaborating to create a "cross-disciplinary" offering for independent practices difficult. Moreover, doing so would potentially extend McKesson into the clinical health services (and potentially risk-sharing) business, the strategic merits of which can be debated. Given the uncertainty surrounding the physician practice environment, the ideal shape of a solution to help these customers remains unclear, and competitors with a different product mix could be better positioned than McKesson to provide it. Finally, it could be too late altogether to reverse the trends eroding the private practice model.
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  • The SOX Compliance Journey At Trinity Industries

    Process and information technology changes in organizations are not always voluntary and motivated by strategic goals. Instead, they may be imposed on organizations by regulatory bodies and certifying agencies. This teaching case focuses on one company's multi-year journey of making process and information technology changes so as to comply with a new set of regulations known as the Sarbanes-Oxley Act (SOX). Even though SOX compliance work focuses on designing, implementing, and testing internal controls, these controls are nothing but activities designed to ensure that processes implicated in the production of financial information are completed correctly and that the financial representations they generate are reliable. Thus, despite its emphasis on internal controls, accounting and auditing, this teaching case provides students with insights into compliance-related process improvement and system integration in general.
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  • Verengo Solar Plus!

    In the three years since Bishop and Button purchased Verengo in a leveraged buyout (LBO), the company had gone through dramatic changes. Initially a residential windows and insulation firm, after the economic recession of 2008 the company switched gears and began offering solar installations to local residential customers. Aided by favorable regulatory changes and a consumer financing partnership, Verengo's solar business took off and became the company's primary focus. By the end of 2010, Verengo had grown to $27 million in revenue and was the largest solar integrator in Southern California. In December 2010, Verengo raised $9.7 million in growth equity funding and was considering its options for future growth. Eager to expand to markets outside of Southern California, Bishop and Button knew that they had to carefully assess the firm's many opportunities and tightly manage its growth.
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  • Fleet Sales Pricing at Fjord Motor

    While Fjord Motor Company (a fictitious company) has been successful in fleet sales, winning almost 70 of its 4,000 bids each year, the company has become concerned about inconsistent and inaccurate bidding. Worried that its fleet sales staff hasn't maximized profits on its Coronet Elizabeth, the model favored by police departments and corporate fleets, Fjord hires a consultant to examine its pricing data. In this case students are asked to develop pricing strategies by creating a two-parameter logistic model and to consider how additional factors, such as the size of an order, affects pricing.
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  • Fleet Sales Pricing at Fjord Motor, Student Spreadsheet

    Spreadsheet supplement for case CU330.
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  • Ameritor Mutual Funds: The "Dead Man Funds"

    The Ameritor family of mutual funds was nicknamed the "Dead Man Funds" because of its terrible performance and the assumption that those who kept their money in the funds had no choice, that is, they were dead. Established in the 1950s, the funds boasted $200 million in assets under management by 1970. But those numbers quickly dropped to practically nothing by the late 1980s. In 1989, Morningstar Inc. told investors, "We urge you to cut your losses and get out." Expense ratios skyrocketed as high 40 percent per annum, numerous lawsuits were filed by the SEC, and turnover rates hit 400 percent in some years. By 2010, the mutual funds had either been liquidated or went out of business. The case examines the demise of the funds, highlighting the initial outflow of funds as well as the investors who chose not to remove their capital.
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  • Novo Nordisk: A Commitment to Sustainability

    The case describes the early commitment of a European pharmaceutical company, Novo Nordisk, to integrated reporting. Novo Nordisk is one of the pioneers of integrated reporting and it emerged out of its commitment to a "Triple Bottom Line approach to managing the company." The case describes the company's "Blueprint for Change Programme" designed to facilitate stakeholder engagement and communicate how the company delivered value to business and society. The case also provides an investor perspective on the company's integrated reporting efforts and its plans for how to improve it in the future.
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  • Dongfeng Passenger Vehicle Company: Marketing Challenges for the

    As Mr. Li Chunrong visited the new assembly line for the Dongfeng Passenger Vehicle Company in Wuhan, China, he contemplated the position his business unit found itself in: a latecomer. As a state-owned enterprise Dongfeng had entered into numerous joint ventures to produce automobiles under foreign brands, but its foray into selling vehicles under its own brand had only started recently, and now the unit faced a crowded market filled with fierce competition. As he walked back to the office, he reflected on the time it was taking to establish the Dongfeng brand. Would his business unit grow strong enough in their five province geographic focus before other hungry competitors looking for growth piled into these market areas? Or should they go more aggressively to attack the coastal areas with its new 2000 cc model to be launched in late 2011?
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  • Marriott Rooms Forecasting, Spreadsheet Supplement

    Spreadsheet supplement for case UV0353.
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  • Right Clients, Right Way: Successes and Challenges of Brand Consultant Tommy Li

    Tommy Li was a designer and brand consultant renowned for his black humour and bold visual impact. With business spanning Hong Kong, China, Macau, Japan, and Italy, Tommy Li was one of the few Hong Kong designers to have entered the international market. In his ten years of experience as a design staff member, Li learned that getting the right clients was the key to a successful design consultancy business. Therefore, Li set up his own company to have full freedom in choosing his own clients, and his strategic selection of clients brought him great success. Consequently, he became a famous Hong Kong designer and brand consultant with reputable local and overseas clients. With international firms many times bigger than Li’s firm entering China, Li saw mounting competitive pressure. Was his stardom an adequate defence against firms composed of multidisciplinary teams that had innovation-driven design thinking and processes? Was scale a critical issue in staying competitive? Was proximity to the market an important advantage?<br><br><br><br>The brand consulting industry also faced intense competition from international business consultancies, advertising, and public relations agencies. Each camp used a different approach to target the same group of brand-conscious clients. Could Li cope with these challenges?
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  • Ethnic Consumers Consulting

    Nitya was preparing for a meeting with an Indian company that manufactured hair oil and fairness cream. She wanted to make use of past research in order to offer her client insights on consumer values. Were emerging markets significantly different from developed markets in terms of consumer values? Were existing brands connecting with Indian consumers? Could values become associated with different socio-economic classes of consumers? With radical changes in the lifestyles of consumers and the proliferation of categories and brands, the Indian context offers unique marketing challenges to marketers.
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  • Dacia Duster SUV

    Driven by the 2009 global economic crisis, Dacia Romania designed and built the Dacia Duster sport utility vehicle (SUV) to be the ideal SUV at an affordable price. After a successful introduction of the cheapest modern sedan on the international market in 2004, and one of the cheapest modern seven-seaters in 2006, Dacia planned to introduce what it hoped would become the cheapest modern SUV on the international market. The main challenge it was facing in 2009 was not only how to sell the car to existing customers, but also to conduct an extensive public communication campaign in order to convince other drivers to change their cars for the cheaper, more efficient Dacia SUV that was going to be available in spring 2010.
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  • Customer Loyalty Isn't Enough. Grow Your Share of Wallet

    Traditional metrics like satisfaction and Net Promoter scores correlate poorly with what matters most: share of wallet. Managers need to think about how they rank versus their competitors and apply a new formula, the Wallet Allocation Rule, to predict and improve their share of wallet.
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  • The Case for Multitasking

    Top management teams in highly dynamic businesses perform better when they accept, even relish, interruptions and do multiple tasks at once.
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  • The Elusive Benefits of Common Parts

    Standardizing parts in a product line, a practice known as commonality, is not the sure-fire path to profits that many companies think. Here's how to better exploit the synergies and extract the profits available from commonality.
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