學門類別
政大
哈佛
- General Management
- Marketing
- Entrepreneurship
- International Business
- Accounting
- Finance
- Operations Management
- Strategy
- Human Resource Management
- Social Enterprise
- Business Ethics
- Organizational Behavior
- Information Technology
- Negotiation
- Business & Government Relations
- Service Management
- Sales
- Economics
- Teaching & the Case Method
最新個案
- Leadership Imperatives in an AI World
- Vodafone Idea Merger - Unpacking IS Integration Strategies
- Predicting the Future Impacts of AI: McLuhan’s Tetrad Framework
- Snapchat’s Dilemma: Growth or Financial Sustainability
- V21 Landmarks Pvt. Ltd: Scaling Newer Heights in Real Estate Entrepreneurship
- Did I Just Cross the Line and Harass a Colleague?
- Winsol: An Opportunity For Solar Expansion
- Porsche Drive (B): Vehicle Subscription Strategy
- Porsche Drive (A) and (B): Student Spreadsheet
- TNT Assignment: Financial Ratio Code Cracker
-
Razorpay: Providing Payment Convenience to Disruptors
Razorpay is one of the leading Indian business-to-business (B2B) payment solution providers. Its growth has been based on its technological leadership and service differentiation. While it has worked in a matured market so far, the company has recognised the need to enhance its business model and service offerings. It intends to reduce its dependence on its core payment gateway by launching multiple products covering payment processing and disbursement. It also plans to move to a more platform-centric business model by launching a digital lending marketplace. The case provides details for discussing the challenges involved in transforming the product and market strategy of Razorpay in an evolving B2B payment market.