• America Latina Logistica

    Describes the turnaround of America Latina Logistica, a $200 million revenue, formerly state-owned, railway in Brazil that has been restored to profitability by its CEO, a recent MBA graduate. After successfully transforming the company's operations, finances, and organization, the CEO must decide whether to acquire a trucking company and offer integrated logistics solutions to customers or stay focused on its core business of rail transportation. Provides rich data describing the details of the company's turnaround and also provides sufficient industry and financial data to analyze the strategic and financial implications of the proposed merger.
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  • Raymond James Financial

    Raymond James Financial (RJF) currently sells financial services through two channels. It is considering adding a third in the "middle" of the other two. The current strategy has one channel with employees and another with independent contractors. These attract very different financial advisers with various interests. The new proposal would create a "quasi" employee who would have some of the benefits of being an employee, but enjoy a lot more freedom than a traditional employee in running his or her own business. Raises many important issues at a general level as well as those specific to service industries. First, students must decide how many different services the firm should offer. How targeted should the firm be? How does the firm ensure that the right people select the right offering? Which salespeople should sell in which model? Given the competitive dynamic, the class is able to discuss why an adviser comes to work at RJF as compared with another firm and what this means for his or her business. Offers an opportunity to apply marketing principles to a human resources problem and discuss how test markets differ between business and consumer marketing and between products and services.
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  • Farmington Industries, Inc.: Managing Currency Exposure Risk

    The December 20, 1994 Mexican devaluation creates U.S. dollar losses for an unprepared U.S. corporation with multiple operations in Mexico.
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  • Farmington Industries, Inc.: Managing Currency Exposure Risk, Spreadsheet Supplement

    Spreadsheet Supplement for case 104053.
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  • Personal Values and Professional Responsibilities

    Describes some of the classic conflicts managers face in trying to live and work by their personal values and uses Hirschman's "exit, loyalty, and voice" framework to suggest ways for resolving these conflicts.
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  • Innovation at the Treasury: Treasury Inflation-Protection Securities (B)

    In 1997, the U.S. Treasury was deciding whether to proceed with a proposal to issue inflation-indexed bonds. This case explores the challenges facing innovation in the financial markets as the Treasury tries to determine whether to introduce Treasury Inflation-Protection Securities.
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  • Tata Steel: A Century of Corporate Social Responsibility

    For a century, Tata Steel has provided a level of compassion that is unmatched in its sector or its country. But the onslaught of global competition and, crucially, global capital markets have sparked serious debate on the role, level and the sustainability of social spending at Tata Steel. In particular, a new emphasis on EVA risks upsetting the century-old commitment to CSR.
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  • Online Music Case (A): Napster Faces the Music - Starting a Revolution in the Music Business

    The set of three cases Online Music (A), (B) and (C) trace the tumultuous developments in the online media sector since the commercialization of the Internet. Heralded by Napster, Internet-based sharing programs revolutionized the consumption and sharing of music in the late 1990s. Music majors struggled to respond to the technology-driven changes around them. The case series traces the responses of players such as Apple, who introduced a new model in the music business, and ends with a discussion in Case (C) on the lessons for the movie sector from the experience of the music industry.
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  • Online Music Case (B): Whistling a New (i)Tune? - How Apple, Idol and the Labels Are Making New Music Business

    The set of three cases Online Music (A), (B) and (C) trace the tumultuous developments in the online media sector since the commercialization of the Internet. Heralded by Napster, Internet-based sharing programs revolutionized the consumption and sharing of music in the late 1990s. Music majors struggled to respond to the technology-driven changes around them. The case series traces the responses of players such as Apple, who introduced a new model in the music business, and ends with a discussion in Case (C) on the lessons for the movie sector from the experience of the music industry.
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  • Online Music Case (C): The "Napsterization" of Movies - Take-home Lessons from the Music Industry

    The set of three cases Online Music (A), (B) and (C) trace the tumultuous developments in the online media sector since the commercialization of the Internet. Heralded by Napster, Internet-based sharing programs revolutionized the consumption and sharing of music in the late 1990s. Music majors struggled to respond to the technology-driven changes around them. The case series traces the responses of players such as Apple, who introduced a new model in the music business, and ends with a discussion in Case (C) on the lessons for the movie sector from the experience of the music industry.
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  • Motorola: Building and Participating in Partnership Ecosystems

    The case covers the use of partnerships by a business development group of Motorola to gain quick access to new, complementary technologies and highlights how Motorola manages collaborations with smaller, entrepreneurial firms. The case ends with questions about how Motorola will jockey for position in an ecosystem formed by its customer, BT. customer's ecosystem, which regrouped firms such as Vodafone, a mobile operator, and Ericsson and Alcatel, competitors in some of Motorola's markets.
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  • Manfield Coatings Co. Ltd.: Quality Management As the Winning Formula

    Founded by Mr. Yuen Shu-Wah in 1982, Manfield Coatings Co. Ltd. was a niche player producing customized industrial coatings for various industrial products. A quality management system was first implemented at Manfield in 1996. By 1997, Manfield was certified for ISO 9001:1994. In the following years, Yuen continually pitched the company against audits and examinations through award applications, and Manfield continued to receive quality awards and certificates.
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  • Walking On Water Or Sinking Without A Trace? Six Behaviours That Describe Strong Crisis Leaders

    Strong leadership is a critical determinant of success in times of crisis. Most businesses operate in a complex and uncertain environment in which strategies that were successful in the past quickly become redundant in the face of change. Unless mitigated by a decisive leader, problems that ill-prepared organizations face are likely to evolve into a full-fledged crisis. This article identifies six behaviours or mindsets that are critical for leaders in crisis situations. While no one can be prepared for all possible crises, leaders have to use foresight to anticipate the worst and have a general idea about how they are going to respond if they face a crisis. A contingency plan should be created and existing response plans should be tested to evaluate the strengths and weaknesses of various people on the crisis management team before a real crisis hits. While leaders have to be decisive and confront facts rather than try to explain them away, they also have to be exceptional communicators, making people feel informed, safe and connected. Leaders have to be visible and connect with the people on the shop floor as in the boardroom. Lastly, leaders must be prepared to take risks and make quick decisions in the face of uncertainty. They must have the courage to make the best possible decision with the set of all available facts, coupled with a solid professional background and instinct. The leader must then communicate that they have knowledge and control of the solution, and full confidence in the chosen course of action. Anything less and they will lose the confidence of the people and worsen the level of uncertainty and tension in a crisis situation.
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  • How Leaders Can Communicate To Build Trust

    A business leader's greatest battle today is to win the trust of stakeholders. The leaders who win are those who communicate open and often, have a clear and committed communications policy, initiate formal and informal programs and assess their own performance in communicating effectively. Here's sound advice from authors who have taught CEOs how to do it.
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  • Playing Hardball: Why Strategy Still Matters

    The need to focus on soft issues has forced managers to take their eye off the ball and lose sight of the fact that strategy matters more than ever. But these same managers must not only realize that strategy matters, they must develop and deploy tough strategies that will defeat the competition. Today, managers must play to win.
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  • Saatchi & Saatchi: Pioneers of Globalization in Advertising (A)

    This case describes the dramatic rise and fall of Saatchi and Saatchi in the Advertising industry, based on their vision of scale, globalization and diversification, driven by an aggressive acquisition strategy. The (A) case, set in 1988, is a condensed version based on the earlier INSEAD case by Sumantra Ghoshal and Alice Aves (INSEAD, 1989).
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  • Saatchi & Saatchi: From Dream to Reality (B)

    The (B) case provides an update of the subsequent events leading to the downfall and further developments up to 2002, with WPP, led by the former S and S Finance Director, Martin Sorell, coming out as the winner in this global consolidation game.
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  • Incentives Within Organizations

    Serves as a brief introduction to incentive design and implementation. The analysis first locates incentive strategy within the larger structure of organizations and markets and then helps to define the central components and difficulties of incentive design. Focuses on the principal difficulties in implementing incentive systems, including the tradeoff between objective and subjective performance metrics, how to design incentive systems in team environments, and the inherent problems with designing incentive systems in environments where workers are involved in multiple activities. A rewritten version of an earlier note.
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  • Confidentiality of Settlement Negotiations: Ethics & Law

    Legal policy has a long history of protecting confidentiality of negotiations that are designed to produce settlement. However, within the past several decades there has been a significant push toward openness. Compelling arguments support confidentiality: It helps promote candid discussion when sensitive material is involved and may make settlements possible. On the other hand, ethical concern where public health and safety are involved has prompted some states to pass laws requiring the disclosure of settlement agreements or to revise their procedures governing confidentiality of discovery, protective orders, and sealing of litigation records. This case summarizes the legal and ethical debate. It identifies the major issues surrounding confidentiality in settlement negotiations and illustrates them with several examples.
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  • The Wine Industry

    This Wine Industry Note examines the wine industry as the basis for discussing how competitive advantage is created and how advantage can be lost when innovative strategies challenge the incumbent players. The wine industry in 2003 was in a state of transition. Historically, a plethora of products and fragmented international markets made it nearly impossible for a company to establish a dominant international position. In addition, because wine was an agricultural product and subject to the vagaries of the weather, reliability of supply was unpredictable. However, well-capitalized international winemakers were emphasizing global presence and brand recognition. The tremendous success New World producers had experienced in markets traditionally dominated by European winemakers was leading to increased emphasis on creating recognized brands, stable distribution arrangements, and focused advertising campaigns. Only time would tell if the wine industry remained one where terror and the mystery of the wine prevailed, or global brands displaced the local and regional winemakers.
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